Head of Agency Partnerships
vor 2 Wochen
Responsibilities
TikTok's Agency Partnership Team are responsible for building long term partnerships with the top agencies and brands across DACH, to educate and inform them about commercial opportunities within TikTok. Our innovative advertising products are high-impact and engaging. We create a native experience for our users and develop deep connections with our shared brands.
The Head of Agency Partnerships will lead our Agencies team, which is responsible for leading and building long term partnerships with media agencies and ecosystem players in the DACH region. The goal of the partnerships is to ensure sustained revenue and share-of-wallet growth for the platform, in close collaboration with the dedicated advertiser sales teams and other internal cross-functional teams.
Revenue Management
Develop strategic, sustainable Partnerships across key agency partners in DACH
Identify areas of incremental spend and blockers across the entire agency book of business
Partner closely with Head of Trading to negotiate and execute Agency trading agreements
Hold agencies accountable on revenue attainment in line with agreements
Support resolution of blockers faced by advertiser sales teams with agencies
Agency Enablement:
Develop and launch enablement programs including, but not limited to marketing, measurement, insights, upskilling, and intelligence sharing across all agency stakeholders
Establish media and beyond-media strategic partnerships
Support agencies in developing new revenue streams through TikTok services
Ecosystem Partnership:
Identify potential market partners that can enable TikTok's exponential growth
Establish and oversee strategic partnerships including coordination with internal company stakeholders
Create partnership best practices that can be shared across other geographies
Leadership:
Lead on people management including recruitment, talent development, organisational change and performance management
Represent company in key industry events relevant for the Agency / Media landscape
Qualifications
Minimum Qualifications
10+ years of experience in Media, Advertising, ideally with a focus on digital and programmatic sales.
Strong connections and familiarity with DACH agency ecosystem and advertising market
Demonstrated track record of leading Sales teams to achieve and exceed revenue goals
Strong leadership and excellent communication skills; ability to build, lead and develop a high caliber sales team
Business level Fluency in German and English is a must in order to communicate with clients
Preferred Qualifications
Existing network across Big 6 and major indie agencies in DACH
Self-starter, fast learner with a start-up spirit
Ability to work in and navigate a global matrix organization
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
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