Launch Program Manager

Launch Program Manager – Spain, Italy, UK, France, Poland, Belgium, Germany, Netherlands, Portugal | Remote

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About the job

The Corporate Marketing team is looking for a detail-oriented, strategic, and execution-focused Product Launch Program Manager to lead the end-to-end planning and execution of product launches across our data, AI and analytics portfolio. In this role, you'll partner cross-functionally with Product, Engineering, Marketing, Sales, Customer Success, and other teams to ensure launch readiness, drive alignment, and deliver successful go-to-market outcomes.

As a Launch Program Manager, you will:

• Own and drive a new product or new capability launch from initial commercialization concept through to post-launch assessment. Track key KPIs related to launch performance, team readiness, and product adoption.
• Develop and maintain launch plans and timelines aligned with product complexity and market impact.
• Lead internal go-to-market readiness reviews and status updates with stakeholders and executives. Lead cross-functional launch teams through defined milestones and decision points.
• Act as the central point of launch coordination across Product, Marketing, Sales, Enablement, Legal, and Customer Success teams.
• Identify and mitigate launch risks, remove blockers, and manage dependencies to ensure on-time delivery.
• Ensure internal teams are trained and equipped with the right assets, messaging, and knowledge to support the product at launch.
• Build and continuously improve scalable launch frameworks and best practices.
• Embrace curiosity, passion, authenticity and accountability. These are our values and influence everything we do.

Required qualifications

• Bachelor's degree, preferably in Business, Marketing, Accounting or related field.
• 5+ years of experience in program management, product operations, or go-to-market roles, preferably in SaaS, data, AI, or analytics-focused companies.
• Strong background in managing complex, cross-functional initiatives with multiple stakeholders and competing priorities.
• Proven success leading product launches at various scales (e.g., new product introductions, feature releases, beta programs).
• Familiarity with agile methodologies, product development lifecycles, and GTM workflows.
• Exceptional communication, organization, and stakeholder management skills.
• Data-driven mindset with the ability to analyze and synthesize information for decision-making.
• Equivalent combination of related education, training and experience may be considered in place of the above qualifications.

Additional competencies, knowledge and skills

• Communication - Conveying information and ideas clearly and concisely to individuals or groups in an engaging manner that helps them understand and retain the message, listening actively to others.
• Decision Making - Identifying and understanding problems and opportunities by gathering, analyzing, and interpreting quantitative and qualitative information; choosing the best course of action by establishing clear decision criteria, generating and evaluating alternatives, and making timely decisions; taking action that is consistent with available facts and constraints and optimizes probable consequences.
• Driving Execution - Translating strategic priorities into operational reality; aligning communication, accountabilities, resource capabilities, internal processes, and ongoing measurement systems to ensure that strategic priorities yield measurable and sustainable results.  

You are welcome here.

At SAS, it's not about fitting into our culture – it's about adding to it. We believe our people make the difference. Our inclusive workforce brings together unique talents and inspires teams to create amazing software that reflects the diversity of our users and customers.

Work Location: Position is open to work in Spain, Italy, UK, France, Poland, Belgium, Germany, Netherlands, Portugal based on where the candidate is eligible to work.

Additional Information  

SAS is an equal opportunity employer. All qualified applicants are considered for employment without regard to race, color, religion, gender, sexual orientation, gender identity, age, national origin, disability status, protected veteran status or any other characteristic protected by law. Read more: Know Your Rights.

Resumes may be considered in the order they are received. SAS employees performing certain job functions may require access to technology or software subject to export or import regulations. To comply with these regulations, SAS may obtain nationality or citizenship information from applicants for employment. SAS collects this information solely for trade law compliance purposes and does not use it to discriminate unfairly in the hiring process.

To qualify, applicants must be legally authorized to work in the United States or EMEA, and should not require, now or in the future, sponsorship for employment visa status.

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