Category Manager with German

More than 20 years ago, zooplus was one of the first to bring the pet category into the world of eCommerce. Today, we stand strong as Europe's leading online pet platform, delivering moments of happiness to more than 9 million pet parents each year.

We're on a mission to create joy for pets and their parents, driven by our core values of Care, Courage, Openness, and Simplicity. At the heart of everything we do, they inspire us to grow, raise the bar for our customers and fuel a pet-first business.

We are looking for a Category Manager to oversee our product categories in the dedicated online shop. The role focuses on driving topline growth and improving bottom-line performance through category steering, campaign and promotion planning, pricing, and onsite optimization. 

Strategy:

• Provide strategic input to Category Leads / Cluster Leads during drafting of the annual category strategy and support in operationalizing.
• Collaborate with key central teams / departments (e.g., Vendor Management, Marketing, Pricing) to foster flawless execution of strategies and actions, aligned with the Category Lead, while considering local market category input.
• Continuously analyze Input and Output KPIs for the category / country (e.g., Order Size, Customer Activity Rate) across various granularity levels (e.g., Customer Cohorts, Physical Products etc.) and consciously leverage learnings to steer actions in alignment with the goals.
• Actively drive and track visibility of Own Brands within Category Shelves and the broader Shop, and launch appropriate actions to support acquisition, migration and retention efforts.

Pricing: 

• Track and understand Pricing dynamics for their category bestsellers and recommend adjustments of local prices at brand/product level, from defined global pricing strategy with special focus on Own Brands.

Promotions:

• Create a full-year promo plan accounting for category dynamics, aligning with growth ambitions and outlining minimum support needed from Supplier Brands across key promo events.
• Align local actions with central promotions team and Category Lead / Cluster Lead.
• Actively monitor campaign / promo performance and track budget spend vs. local plan.
• Run topical/brand/product promotions on short notice depending on business need.

Shelf management:

• Perform Walk-the-store actions at category and bestseller level, provide inputs for continuous quality assurance and drive optimizations.
• Contribute to the business strategy and requirements to the Product team, e.g., for product sorting in search results, up- and cross-selling initiatives or product recommendations
• Collaboration with Graphics and Shop Operations teams for category-related banners.

• Relevant experience in FMCG and e-commerce, ideally within the pet sector. 
• Strong proficiency in English, and at least B2 level of German language 
• Analytical and data-driven mindset with strong commercial acumen. 
• Broad understanding of core business functions and how they interconnect. 
• Strong collaboration and communication skills, with proven ability to influence stakeholders. 
• Deep knowledge of local customer needs and market dynamics. 
• Hands-on, results-oriented, and proactive approach.

With more than 1,000 passionate professionals located across 6 European offices, we believe our success comes from working together and leveraging our international strengths. Expect a hybrid work setup: 60% in-office, 40% remote, collaborating with colleagues across locations.

Our benefits:

20% discount in our zooplus shop

Internal and external training

Team events

#LI-Hybrid

28 vacation days and days off on 24th and 31st of December

Corporate rates at a local gym chain (Body & Soul)

Company mobile phone for work and personal use

 

zooplus is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.