Brand Management Specialist

vor 2 Wochen

Berlin, Berlin, Deutschland Taskify Vollzeit 90.000 € - 120.000 € pro Jahr

Job Title:
Brand Partnerships Manager – Germany

About the Role:

  • Drive growth of retail media partnerships in Germany.
  • Manage strategic advertising partnerships with FMCG brands and advertisers.
  • Lead media campaigns, commercial negotiations, and partnership strategies.
  • Use data-driven insights to maximize partner performance and revenue growth.

Key Responsibilities:

  • Establish and develop strategic partnerships to increase retail media investments.
  • Independently manage and expand the media network in Germany.
  • Develop data-driven media strategies and annual plans to meet partner goals.
  • Identify new business opportunities and drive upselling across the media portfolio.
  • Act as a Retail Media ambassador, sharing audience insights and marketing solutions.
  • Negotiate contracts and manage complex commercial terms.
  • Design and implement creative, brand-compliant campaign concepts.
  • Collaborate with campaign and analytics teams for smooth implementation and optimization.
  • Analyze campaign performance, scale successful initiatives, and identify optimization potential.

Qualifications / Skills Required:

  • 5–8 years of experience in partnership management, digital media, or marketing strategy.
  • Bachelor's or Master's degree in Business, Marketing, Communications, Economics, or related field (Master's preferred, especially in digital marketing, strategy, or commercial management).
  • Proven expertise in partnership management at a global or enterprise level.
  • Strong understanding of retail media products, campaigns, and partnership agreements.
  • Results-oriented mindset with focus on measurable business outcomes.
  • Strategic thinker with ability to implement complex partnership strategies.
  • Exceptional stakeholder management, negotiation, and relationship-building skills.
  • Analytical skills to evaluate KPIs and deliver actionable insights.
  • Sound financial understanding to assess partnership profitability and ROI.

Why Join Us:

  • Lead high-impact retail media partnerships in Germany.
  • Work with top FMCG brands and innovative advertisers.
  • Collaborate in a dynamic, fast-paced, cross-functional environment.
  • Shape strategy and contribute to measurable business growth.
  • Be part of a diverse and inclusive team that values your ideas and expertise.

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