Product Marketing Manager

Vor 4 Tagen

Munich, Bayern, Deutschland Barrington James Vollzeit 60.000 € - 90.000 € pro Jahr

Do you want to shape the future as part of a diverse, international team in a fast-growing, deep-tech company? Then read on

As a
Product Marketing Manager (f/m/d)
, you will play a central role in our team by developing strategic marketing initiatives that communicate the benefits of our products in a clear and compelling way.

Responsibilities

  • You will conduct market and competitive analyses to identify opportunities, risks, customer needs, and potential differentiation
  • You will develop and implement positioning and messaging strategies that highlight product benefits and ensure the right target audiences are addressed
  • You will take ownership of planning and executing go-to-market strategies for new product launches, releases, and feature updates
  • You will collaborate closely with Product Management, Sales, and Marketing to ensure smooth market entries and alignment across the customer journey
  • You will craft compelling content and lead materials (whitepapers, blog articles, case studies, presentations, product brochures) that simplify complex technical information and highlight customer value
  • You will create sales enablement resources, pitches, and training materials to support the sales team in acquiring, retaining, and growing customers
  • You will gather customer feedback together with Product Management to influence the roadmap and strengthen product–market fit
  • You will measure and analyze the success of product marketing activities, reporting on KPIs and continuously optimizing strategies

Requirements

  • You have 3+ years of experience in product marketing or a comparable role, ideally in a B2B tech, deep-tech, or SaaS environment
  • You understand complex technologies and can translate them into clear, compelling value propositions and content
  • You have hands-on experience in go-to-market, positioning strategies, and campaign execution that drive measurable business results
  • You communicate fluently in English and German and create audience-focused content across different formats
  • You are confident using analytical and marketing automation tools (e.g., HubSpot, Salesforce) to make data-driven decisions
  • You thrive in an agile, cross-functional environment, taking ownership with a structured, hands-on mentality and strong customer focus

Benefits

  • You will take on a key role with direct influence on the success of our products and brand
  • You will enjoy flexibility with options for remote work and flexible working hours
  • You will experience an open-minded, appreciative startup atmosphere with flat hierarchies and an open-door policy
  • You will work with a great team in a fast-growing deep-tech company
  • You can expect regular performance reviews and long-term job prospects
  • You can look forward to 30 vacation days per year
  • You will have the chance to participate in valuable employee surveys
  • You will work in a comfortable, bright and modern office with ergonomic equipment in compliance with health requirements
  • You can benefit from "The Coolest Connection", our employee referral program
  • You will have the opportunity to get to know your team members better at our teambuilding events, Christmas parties, and other group events
  • You will have free cold and hot drinks, snacks, and fruit at your disposal
  • You can benefit from our company's pension plan, our bicycle leasing program (Jobrad), and contribution for the Deutschland-Ticket Jobticket

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