Team Lead Performance Marketing Paid Social
vor 2 Wochen
All we want is to change the world, together with you
We produce innovative, sustainable, and beautifully designed cleaning products that exclude the need for single-use plastic and radically reduce unnecessary chemicals and CO2 emissions. So far, our products have already avoided using over 6 million plastic bottles and producing countless tonnes of unnecessary CO2 emissions and chemicals. Together, with you as our **Team Lead Performance Marketing Paid Social** (all genders)**, we want to take everdrop to the next level. In doing so, you will be a supporting part of our mission to inspire people to opt for sustainable cleaning agents in their everyday life.
**Your tasks**:
- You will take on technical supervision, line management and further development of a 6-person team.
- You will be responsible for the performance of our data-driven marketing activities on channels such as Instagram, Facebook, TikTok and Pinterest.
- You will be in charge of performance management across five countries.
- You will develop strategies, structures, forecasts and reports for the performance marketing team and associated departments.
- You will ensure efficient acquisition of new customers as well as true customer loyalty and an increase in customer lifetime value.
- You will be the point of contact when it comes to tracking, attribution, testing and advanced optimisation for acquisition and customer loyalty.
- You will develop and optimise concepts, A/B tests, landing pages and creative campaigns and use them to determine which courses of action are recommended.
- You will manage and optimise the conception, creation and further development of advertising material in cooperation with our creative team.
- You will work closely with teams such as SEA, Native and Influencer Marketing to ensure an effective cross-channel strategy and optimal customer journey.
- You will experiment with new trends and technology from online marketing to constantly improve our performance.
- You will be responsible for achieving sales and ROI targets on a national and international scale.
- You will be responsible for the budget in your department.
**Our benefits**:
- Varied and meaningful work for one of the leading sustainable start-ups.
- Great team spirit, collegial atmosphere with flat hierarchies and lots of fun.
- An everdrop box packed with our products every month.
- Family & Friends discounts.
- A great, bright office with everything your heart desires and right by the Isar river.
- Numerous team events.
- Sports offers such as weekly bootcamp and yoga sessions.
- Flexible working hours and location.
- 30 vacation days - on top Christmas and New Year's Eve off.
- Green & Social Impact Days: 2 days of paid leave per year for your own personal environmental or social projects.
**Your profile**:
Short & sweet: We like doers
Even more than qualifications on paper we value passion about sustainability and the motivation to make the world a little cleaner with us. That's why we're looking for new colleagues with drive, a proactive approach and a hands-on mentality - and of course a healthy dose of humour.
- You have sound practical experience in performance marketing with a focus on paid social within a fast-growing e-commerce company.
- You are an inspirational, well-organised leader who puts your team first.
- You are a real team player and can motivate others with your creative ideas.
- You attach great importance to clear, transparent communication.
- You have an eye for detail and a strong understanding of structures, processes and figures.
- Ideally, you already have some experience working with OKRs and cross-functional structures.
- You are very familiar with analytics tools (Google Analytics), TikTok, Pinterest ads manager and terms such as reels, ad placements, CBO, Spark Ads or UGC - describe your expertise.
- You have a talent for organisation and can stay on top of things even in stressful or chaotic periods.
- Your hands-on mentality and solution-orientated approach sets you apart.
- You are very interested in new trends and always thinking one step ahead.
- You have excellent written and spoken German and English skills (C1).
At everdrop, we believe in the Power of every individual. That's why we create a work environment characterized by inclusion, diversity and equal opportunities. It is important to us to foster a spirit of awareness of other people - inside and outside of our company. One example is the possibility of paid leave days (“Power Days”) for colleagues with period pains. Another one: Our “Green & Social Impact Days” which can be dedicated to personal environmental or community projects. The commitment to help make a difference is part of all our daily actions. This mindfulness and awareness are also reflected in our hiring process. We treat everyone equally, regardless of origin, gender, religion, age, appearance, language, culture, nationality, marital status, sexual orientation or disability.
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