Expert - Own Brand / Private Label Brands

Vor 3 Tagen


Duesseldorf, Deutschland METRO AG Vollzeit

**Company Description**
Are you looking for a challenging and rewarding career in the food wholesale industry? Look no further than METRO As a leading international food wholesaler, we at METRO are specialized in catering to the needs of hotels, restaurants, caterers (HoReCa), independent merchants (Traders), and more. With approximately 15 million customers worldwide, our unique multichannel mix offers the flexibility of purchasing goods in-store or via our digitally connected Food Service Distribution (FSD) delivery. In addition, we are continuously expanding our international online marketplace, METRO MARKETS, to meet the needs of our professional customers. We furthermore take pride in our commitment to sustainability which is considered in all our actions and being listed in various sustainability indices and rankings for years is proof for our dedication (e. g. MSCI, CDP, Dow Jones Sustainability Index). With our business operations spanning 32 countries, over 90,000 employees worldwide and generating sales of around €30 billion in the fiscal year 2022/23, we are determined to continue our journey to growth.

At METRO, we have set ourselves ambitious goals with our “sCore” growth strategy which is closely accompanied by our _Fundamentals_. These shared values provide us with rules of conduct that are binding for everyone at METRO, in all countries and companies. Our commitment to wholesale is at the forefront of our mission, and we are constantly striving to improve. With our ONE METRO spirit, everyone stands together, bringing curiosity, determination, courage, drive, commitment, and trust. Find out more about METRO at careers.metroag.de.
**Job Description** Your new role**

We are proud of our #**OwnBrands** With them we cater to the special needs of our HoReCa customers. You might have tasted our delicious “**Rioba**” coffee, eaten an omlette cooked in our “**METRO Professional**” pans or enjoyed the wide range of food products itself that we offer under the brands “**METRO Chef**”, “**Aro**” and more

Now is the time to join the Own Brand Management Team as Expert Own Brand Management (f/m/d) You will plan and support the strategic development of the respective brands, for customers and for the company. You will be our Brand Manager for all topics related to our Food Own Brands (for countries, center and external purposes).

**Where your expertise is needed**:

- You will be in charge for our brands Metro Chef, Metro Premium and Rioba. You work together with the countries to increase their own brand share for the respective brands.
- You will collaborate closely with the Common Sourcing Department, especially for Products in the Fresh / Ultrafresh category - meaning Fruits & Vegetables, Meat and Fish.
- Involvement in strategy definition for own brands with reference to positioning, offer territory and brand related manuals.
- Secure consistency in product development and execution for all marketing mix aspects.
- Brand development. Prepare and secure consistent implementation of communication campaigns to support the brand sales performance and the launch of new ranges/products.
- Leadership for further establishing the brands positioning of own brands across channels through various communication tactics, together with countries and global teams.
- Overseeing category development plans in relevant food categories, providing product expertise for the mainstream and premium segment while benchmarking with the market and customer needs.

**Qualifications**
- Competence in own brand strategy design and implementation.
- Ideally professional Food product knowledge from Hospitality sector.
- Entrepreneurial spirit, strong customer, and market orientation.
- Broad process knowledge across different departments.
- Energetic and driven with a real hands-on approach to the job.

**Additional Information** What we offer**:

- To be part of a fast-growing international team that has significant scaling ambitions across multiple markets.
- Work-Life Balance: Trusted working hours, 30 days of vacation and home office options
- Further training: A comprehensive further training offer over an own training team as well as an own annual training budget
- Well-being: Health programs, a free fitness studio on our campus and regular employee events
- Comfort: Very good public transport connections and free parking spaces including charging facilities for e-mobility. A canteens with a varied selection of meals and discounts in our stores and at many partner companies



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