Marketing Business Partner Life

**Marketing Business Partner Life & Health **(M/F/d)**:
**Location**
Munich, Germany

Munich Re’s Global Marketing Communications team is responsible for strategy, planning and execution of marketing and communication programs for all lines of business, incl. Property & Casualty (P&C), Facultative & Corporates (F&C), Life & Health (L&H).

You will oversee all areas of product and sales marketing, client engagement activities, lead generation measures as well as deal, change and executive communications.

The role is focused on driving business results by uniquely positioning Munich Re Life and Health with clients and other key stakeholders, and driving awareness, reputation and business interest, thereby making a meaningful contribution to profitable growth.

You will report directly to the Global Head of Life Health Marketing Communications.

Your job
- Assume responsibility for planning, execution and budgeting of marketing and communication programs and strategies
- Coordinate and develop annual marketing plans and budget planning in close collaboration with the business units to support sales objectives and market positioning
- Work closely with Client Management, Origination and Managing Expert to translate business objectives into marketing programs and ensure agile execution
- Utilize market data and digital analytics (e.g. LinkedIn, website performance) in every aspect of your work to drive marketing effectiveness and efficiency
- Derive sales and marketing KPIs to measure return on investment and deliver marketing activities on target
- Liaise and partner with key business stakeholders from the Executive Team, Client Management, Origination, Underwriting, Product Development to understand market and client needs as well as identify unique marketing opportunities
- Engage and collaborate with global colleagues across our Global Communication functions as well as third-party vendors to execute marketing and communication deliverables
- Operate as an in-house marketing consultant to the business units by providing services with regards to competitor analysis, market research, client insights, client journey assessment, value proposition design, go-to-market strategies, product launches, etc.
- Innovate and inspire new ways of client engagement activities in a hybrid and high-value driven sales environment
- Support and coordinate pitch and proposal management for client engagements
- Identify relevant topics, trends and best practices and create engaging storylines and contents for different client channels and formats

**Profile**:

- 7+ years of relevant experience in Marketing, Business Development, Sales Management and/or Management Consulting
- Advanced degree in marketing or business required or MBA
- Proficiency in executing marketing strategies, campaigns and product launch strategies with the goal of acquiring new clients, increasing marketing return on invest, and raising brand awareness
- High degree of consulting capabilities with excellent analytical and conceptual skills as well as strong digital expertise
- Knowledge of CRM systems, marketing analytics and project management tools
- Experienced in creating and calculating business plans as well as managing various internal and external interfaces in a complex organization, e.g. briefing and managing of internal functions, agencies and vendors
- A strong marketer with a distinct service provider mentality and the ability to work in a fast-paced environment with multiple-project responsibilities and demanding clients
- Interest in acquiring a deep understanding of insurance-, investment
- and tech-related business models; ideally with a background in insurance, asset management or professional services
- Exceptional presentation and moderation capabilities; proficiency in creating power point presentations for client pitches and management proposals
- Self-confident, resilient and enduring ambiguity to a business-centered service and consulting approach
- Strong negotiation and influence management skills, combined with the passion to deliver exceptional marketing consulting results
- Outstanding networking skills, an inclusive personality that excels at bringing diverse groups of stakeholders together to advise business units and bring them to the next level of marketing communications
- Excellent language proficiency in English and German, additional languages advantageous

About us

As the world's leading reinsurance company with more than 11,000 employees at over 50 locations, Munich Re introduces a paradigm shift in the way you think about insurance. By turning uncertainty into a manageable risk we enable fundamental change. Join us working on topics today that will concern society tomorrow, whether that be climate change, major construction projects, medical risk assessment or even space travel. Together we embrace a culture where multiskilled teams dare to think big. We create the new and the different for our clients and cultiva