Content Writer
vor 2 Wochen
We're enmacc, an established SaaS company with the soul of a startup. Our platform digitises the entire energy trading experience — eliminating the struggles that have blighted traders for decades.
Our team is a rich soup of talent: from veteran energy traders, tech wizards, to environmental visionaries — all united by a fizzing passion for energy markets. Ability plus hard work equals success. Six years after our founding, we're the largest OTC energy trading platform in Europe, roiling the industry with our unique value proposition. And we've only just begun.
Trades on enmacc are faster, more efficient, and more secure. But don't just take our word for it. Over 400 companies and 1900 members actively trade electricity, gas and environmental commodities on our network — veined with energy suppliers, trading houses, industrials, and municipal utilities. We help participants profit from more market opportunities, liquidity, and fresh business.
**YOUR MISSION**:
Join us in disrupting the international energy trading market and leave your mark in re-defining how energy traders work.
You are responsible for defining our content strategy and creating content that resonates with our target audience. You understand our product, our vision and the marketing strategy to get there.
**YOUR RESPONSIBILITIES / WHAT YOU'LL DO**:
As part of the Marketing team you
- Write and publish content that showcases our unique value proposition and addresses our individual customer segments with a relevant message
- Work independently to understand our target group and create valuable content and meaningful insights depending on their interests, needs and regions
- Own our content publishing process for various online (website, social media) /offline (events, PR relations) marketing campaigns from concept through to validation to build our brand awareness and nurture leads
- Collaborate internally with Product, Sales and Account Management to create a vision for the short and long-term content requirements for scale
- Lead our LinkedIn content calendar to engage and grow our audience
- Be the owner of our tone of voice: any written content follows your lead
- Analyse data from various sources to improve the effectiveness of our content. Experience with Google Analytics and SEO is a plus.
**YOUR PROFILE / WHAT YOU'LL NEED**:
- You have a Bachelor's degree with a marketing or communications major or equivalent experience
- You have already gained 3 years of practical experience in content marketing with B2B focus (energy industry is a strong plus)
- You are able to distil complex information in a customer-focused, easy to understand manner
- You are keen to learn more about the energy industry and our customers
- You have a thorough understanding of content writing process, including research, fact checking and publication
- You are a great communicator with excellent written and verbal communication skills in native English (German is a plus) with hands-on mentality
- You are an autonomous result oriented self-starter with entrepreneurial mindset that can work on own initiative and still be a great team play
**OUR OFFER / WHAT YOU'LL GET**:
- Being part of our supportive, persistent, curious, and fun culture
- Joining a grown-up start-up in the SaaS/energy field
- An entrepreneurial company culture with flat hierarchies
- Modern office spaces in the heart of Munich
- State of the art hardware and software
- A diverse, international team that celebrates differences
- Free drinks, fruit, and coffee as well as special fitness offers
- Hybrid work set-up, allowing you to combine working in the office with working from home
- German classes
- Learning & Development: a Personal Development Plan along with an allocated budget and 5 extra days off to further your personal & professional development
- Dog-friendly office
**Got energy? Join us
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