Technical Content Writer

LOCATION

Hybrid in Munich (minimum of 2 days a week from the office)

SHAPE THE FUTURE OF PRIVACY WITH USERCENTRICS

Usercentrics is a global leader in data privacy and privacy-led marketing solutions. We believe that privacy is a driver for growth in a data-driven world. Our vision is to unlock the potential of data privacy to empower a thriving digital ecosystem. We work with companies to create a healthy balance between data-driven business and privacy-led marketing for every size business. Our customers build trust with their users through improved transparency and control to drastically improve marketing and monetization, while achieving full privacy compliance.
- We’re looking for a skilled and versatile **Technical Content Writer** to power our Marketing Measurement and Serve-SideTagging (SST) product. You will play a key role in producing clear, compelling, and technically accurate content across multiple formats — from marketing assets and SEO guides to enablement materials and thought leadership pieces.

This is a hands-on role for a creative communicator who thrives at the intersection of **marketing, product, and technology.** You’ll collaborate closely with the SST GTM Lead, Growth Marketer, Product and Product Marketing Manager to create content that drives product activation, conversion, and customer education within the Marketing Measurement (MM) space.

YOUR TASKS
- **Create high-quality, technically accurate content**related to Marketing Measurement (MM), analytics, and performance tracking.
- ** Write and edit video scripts** for tutorials, product explainers, and customer education content.
- ** Develop and maintain webinar content** — including outlines, talking points, and promotional materials.
- ** Create SEO-optimized guides and blog articles**that educate, inform, and position Usercentrics as a thought leader in Marketing Measurement and consent management.
- ** Write and maintain product documentation** to support self-service onboarding, activation, and product understanding.
- ** Contribute to enablement materials**, ensuring internal teams (sales, support, marketing) are equipped with clear and consistent messaging.
- ** Collaborate with the SST Core team** to ensure all content supports key KPIs — product activation, conversion, and retention.
- ** Proofread and review** content for clarity, tone, accuracy, and brand consistency.
- ** Support educational initiatives** by developing course materials and in-product learning resources.
- ** Partner with SEO and design teams** to ensure all content is optimized for performance and engagement.

YOU BRING
- 3+ years of experience in content writing, copywriting, or technical marketing — ideally in a SaaS, analytics, or marketing technology company.
- Subject matter expert in marketing measurement, analytics, and digital marketing concepts with proven ability to do technical implementation and debug issues. (a must)
- Excellent writing, editing, and storytelling skills — with the ability to tailor tone and depth for different audiences (from technical to business).
- Comfortable producing content across multiple formats: long-form guides, ad copy, documentation, and scripts.
- Ability to read and understand HTML, JavaScript and browser cookies to effectively communicate tagging and implementation requirements (a strong plus).
- Understanding of performance marketing and PPC campaigns (Google Ads, Meta Ads, etc.) and how each system connects into the entire adtech ecosystem.
- Familiarity with Google Tag Manager (GTM), including setup, troubleshooting, and best practices for Server-Side GTM.
- Understanding of SEO best practices and experience collaborating with SEO specialists.
- Highly organized, detail-oriented, and able to manage multiple projects simultaneously.
- Strong communicator and collaborator — thrives in cross-functional teams with marketing, product, and design.
- Curious mindset with a passion for simplifying complex technical topics.

**Skills & Attributes**
- A self-starter mindset with the drive to take ownership, operate independently, and thrive in a demanding, fast-paced environment.
- Creative problem-solving and a proactive drive to make a measurable impact.
- Excellent written and verbal communication skills, with the ability to craft clear, persuasive storytelling and localize messaging for different audiences.
- Highly analytical, comfortable building frameworks to measure success and demonstrate impact.
- A collaborative team player skilled at influencing stakeholders and driving alignment across functions.

WHY JOIN USERCENTRICS?
- Joining Usercentrics means becoming part of a fast-growing, diverse and international team of tech enthusiasts and entrepreneurially-minded who build our success story together
- Company culture is important to us - we strive to continuously develop a positive, vibrantand inspiring environment that enables everyone to thrive both personally and professionally
- Get involved We