Associate Executive Creative Director

**JOIN US**:
WHAT WE A LOOKING FOR
An Associate Executive Creative Director for a once in a life-time opportunity: to lead the global launch of a new luxury sub-brand for BMW. You will be responsible for the creative output and organising a team to turn a brand launch strategy into reality. From branding, to owned channels, campaign and comms, all areas of the marketing mix need to be devised, built and launched to create clear positioning and desire for the exciting new vehicle range.

**WHAT YOU DO**:

- You will be responsible for positioning, brand presence, brand experience (experiential), brand messaging and X-channel marketing to make the brand exciting and unmissable for the right audience.
- You take a holistic view that includes process, planning, creative concepts, presentation, and implementation.
- You will incorporate digital, social, editorial, PR, experiential and partnership ideas together to build a new communications approach.
- You will elevate our campaign craft, with both the art directors, writers, and designers.
- You will establish a brand signature style and guardian its consistency.
- You will build our luxury campaign reputation.
- You will set the new quality benchmark and elevate each of the creatives work to a better place.

**WHO YOU ARE**:

- You're an integrated campaign expert with a real passion for social, digital and modern marketing channel mix.
- You must have proven experience as a Senior Creative Director or above.
- You are experienced in the development of luxury brands and high-net-worth audiences, ideally with an automotive background.
- You may be particularly experienced in luxury markets such as China, the USA or the middle east market.
- You are a strategic thinker, a persuasive presenter and a considerate listener.
- You are a natural leader with the ability to get the best out of creative and wider agency teams at all levels.

**WHAT TO EXPECT**:

- Exposure to senior global clients.
- Opportunity for travel and to work with multi national teams and cross channel experts.
- Working in an international and supradisciplinary team with top talents from different fields.
- Not only supporting and advising one of the strongest global brands in the automotive industry, but having the chance to take automotive communication to the next level
- Meaning plenty of opportunities to create big ideas, for big projects, with big impact
- Flexibility to work remotely within your monthly working time - whether from home, the north pole or somewhere warmer. We encourage warmer
- Structured onboarding (Groove-In Buddy, Feedback talks, state of the art IT Equipment and most importantly - a great coffee machine).
- Take care of your mental health and personal well-being: We provide Nilo Health to create a safe space that everyone feels comfortable.
- Lovely lunch buddies, including lovely lunch meal vouchers from Hrmony supporting your monthly munchies.
- A working environment that ensures fair and equal opportunities for all. We live and support diversity, openness and mutual respect and welcome new colleagues - regardless of nationality, ethnicity, origin, religion, age, gender, gender identity and sexual orientation. You should too. It’s the 21st century.

**Is it a Match?**:
**About us**:
THE GAME is on We are looking for new players in our Munich office.

THE GAME is the supradisciplinary creative agency - harmonizing company and brand messages across campaigning, social media, PR and experiential platforms to speak with one powerful voice to the customer.

As a customized agency for BMW with start-up character THE GAME offers a multidimensional scope of services, combined with a unique DNA, new mindsets and creative culture.