Cmo - Chief Marketing Officer (F/m/d)

vor 1 Woche

Berlin, Deutschland vly Vollzeit

We are vly - a Berlin-based FoodTech startup with the mission to accelerate the transition from animal to plant protein. We believe in a world where food makes humans thrive and hence our goal is to create the healthiest dairy alternatives - without compromising on taste. After years of R&D, we've launched our first product line in January 2020 and were overwhelmed with the success of our milk alternative based on pea protein. Two years later, we've launched the 1st yogurt based on pulse proteins. Within less than 2 months, the yogurt hit over 2.500 shelves in Germany and this is just the beginning. Beyond an ever improving product, we believe in our brand being the centerpiece of the future of vly.

As CMO (f/m/d), you will become a member of vly’s management team. You will lead all marketing efforts including strategy, branding, content, advertising, campaigns & communications. You will work directly with the founders to accelerate vly’s growth towards becoming a leading global brand recognized for healthy dairy products.

**Your Mission**: Build a leading brand that helps people live a healthy life.

**Your Profile**:

- Develop the marketing function as a core strength of vly.
- Lead, inspire & grow our team in its daily & strategic initiatives.
- Balance the complexity between Online & Offline Marketing as well as Brand vs. (Sales) Performance.
- Refine the brand strategy including refining the brand positioning and prioritizing areas of focus.
- Be part of the management team of vly and take an active role in guiding the future of our fast-growing brand.

**What we offer you**:

- The chance to change the food system - **build** a unique brand that will inspire and motivate people
- Competitive compensation package, public transport ticket, equipment, annual coaching budget for your development.
- Flexible working hours, vacation days, and other extras (a true vly subscription - as much as you can drink, team events, off-sites and much more).
- You have built a love brand in the FMCG space from small to significant size.
- You have 8+ years of experience in senior marketing roles (scaleup/ startup experience is a strong plus).
- You are pragmatic and action-oriented.
- You have a strong track record as a people leader within growth environments.
- You have a strong passion for health.

Does this sound like a role and a place where you can make a lasting, positive impact? If the answer is yes, we look forward to speaking with you

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