Director, Social and Influencer Marketing

vor 1 Woche

Berlin, Deutschland Pulse Power Holding GmbH Vollzeit

**Short title**:
Plan and run influencer marketing campaigns

**Introduction**:
Are you ready to shape the future of social and influencer marketing on a global scale?
We’re looking for a bold, strategic leader who not only understands platforms and performance but knows how to build communities, lead talent, and drive cultural impact. In this role, you’ll sit at the intersection of content, commerce, and innovation—guiding a world-class team and setting the vision for how we show up across channels and markets.

If you’re passionate about pushing boundaries, turning insights into action, and creating work that truly connects—this is your opportunity to lead the way.

**Your tasks**:

- You lead with passion, growing and empowering a diverse, high-performing team while championing Gen-Z talent and future leadership
- You drive integrated global social and influencer marketing strategies across paid, organic, and creator channels—with performance at the core
- You shape meaningful content and community experiences that spark conversation, build connection, and elevate the brand across every social platform
- You turn data into momentum, setting smart KPIs and using advanced analytics, AI, and automation to fuel ongoing innovation and impact
- You collaborate across functions—working hand in hand with Product, Legal, Compliance, and Brand teams to bring bold ideas to life
- You stay ahead of the curve, spotting emerging trends and scaling global Social Commerce with local relevance and measurable results

**Your skills**:

- Driven. Passionate. Diverse. Equal. These are values you cherish
- You have 10-15 years of experience in marketing, including 5-7 years focused on social and influencer marketing and 3+ years in team management
- You are fluent in social channels, content formats, and platform capabilities, with strong experience leading global social media strategies
- You think strategically and act hands-on, with the ability to connect brand, business, and cultural relevance through social storytelling
- You are skilled in performance marketing, with deep knowledge of KPIs, analytics tools, measurement models, and omnichannel orchestration
- You are confident navigating legal and compliance topics in global marketing contexts and collaborate cross-functionally with ease
- You are a visionary communicator and stakeholder manager, ideally bilingual, who can engage diverse teams and represent the brand externally

**About us**:
**We make advertising meaningful.**

Co-founded by Lara Daniel and Christoph Kastenholz in 2014, Pulse Advertising was born with a vision to make advertising meaningful. What we do? We enable brands to win and retain customers on social media, and do all that works for that: influencer marketing, paid social advertising and social media management. By today, we have grown to offices across several countries, and a team of 100+ people, all pursuing that 1 vision. We are thought leaders in our space, and believe in sharing that journey with other people who are ambitious and think big
**As an employer, we stand for equal opportunities and we are committed to diversity in our teams regardless of age, disability, race, religion, nationality, sexual orientation, ethnic origin or gender.

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