Product Line Manager

Start: Immediately | Level: Intermediate | Location: Germany, remote | Working hours: Fulltime (40h/week) Own and shape a key part of one of the most exciting brands in performance nutrition. We’re looking for a product marketing expert to take end-to-end ownership of a dedicated category within the ESN portfolio—starting asap, remote-first with monthly on-site days at our Hamburg HQ. Your mission Own it. Shape it. Grow it. At a state-of-the-art brand, you take full ownership of a category—with the freedom to shape it and the responsibility to grow it with real impact You manage your ESN category portfolio with a focus on innovations and optimizing market presence—including product launches, relaunches, and retirements You develop go-to-market strategies and lead promotional campaign planning across relevant channels, ensuring seamless execution and performance monitoring You collaborate closely with cross-functional teams, particularly product development and sales, to bring new products to market in line with brand positioning You stay on top of market trends, consumer insights, and competitive developments, translating data into actionable growth opportunities You drive product launch excellence by building comprehensive rollout plans and coordinating all related activities across departments You oversee product-related budgets, develop pricing and forecasting models, and analyze performance metrics to support strategic decisions Your experience & skills You hold a degree in Marketing, Business Administration, or a related field; a Master’s degree is an advantage You bring 3+ years of experience inproduct marketing management within the FMCG industry You have a track record of successfully managing products across their full lifecycle—from idea to launch and beyond You are well-versed in portfolio strategy, consumer segmentation, and product positioning techniques You know how to plan and execute impactful go-to-market and activation strategies, including pricing and distribution You think analytically, enjoy working with data, and are confident in market research, financial analysis, and planning You communicate clearly, present ideas convincingly, and collaborate effectively across different teams and levels You thrive in a fast-paced, agile environment and take ownership to deliver strong results You’re genuinely into the ESN brand and get what motivates our performance-driven community You speak English & German fluently Why choose us? Being part of our team means joining a high-performing company with a diverse and inclusive culture. In our fast-growing team of over 1,200 employees, we combine our passion for sports nutrition, supplements, and healthy foods with cutting-edge technology, production, and logistics processes. All of this serves one goal: providing our customers with top-quality products to support their healthy and active lifestyle. You can look forward to a strong sense of team spirit, ongoing opportunities for professional growth and responsibility, and an exciting work environment that blends lifestyle and career. With locations in Hamburg, Elmshorn, Kaltenkirchen/Nützen, Amsterdam, London, and Elsdorf, TQG offers diverse career opportunities in areas such as technology, product development, sales, marketing, and logistics. Additionally, you’ll benefit from: Flexible working hours and remote work options 50% on our product portfolio at ESN & More Nutrition Subsidy for the E-gym Wellpass Up to 60 Workation days per year Corporate benefits 28 days vacation/year and much more About Us The Quality Group (TQG) is an innovative provider of sports nutrition products, bringing together the successful brands ESN and More Nutrition since 2021. ESN has been the German market leader in sports nutrition since 2004, offering products like protein powders, bars, and supplements designed for ambitious fitness goals. Founded in 2017, More Nutrition focuses on healthy, reduced-sugar foods, providing solutions for conscious nutrition and weight management without compromise. TQG’s vision is to help people become the best version of themselves. With passion and innovation, the company develops high-quality products that promote health, performance, and joy in life. Its agile company culture and exciting career opportunities make TQG a strong partner not only for customers but also for employees. This is us – The Quality Group – nice to meet you Now it’s your turn We look forward to your application Regardless of gender, age, background, or identity – what matters to us is who you are and what you bring to the table. Join our team and grow with usThe Quality Group (TQG) ist mit einem Jahresumsatz von über 500 Millionen Euro das in Deutschland führende Unternehmen für Sporternährung, Nahrungsergänzungsmittel und zuckerreduzierte Produkte. “ESN” mit starken Wurzeln in der Fitness/Gym Community ist der deutsche Marktführer für Sports Nutrition, d.h. Proteinpulver, Protein Riegel, Sport Supplements. “More Nutrition” ermöglicht ein gesünderes Leben ohne Kompromisse. Beide Marken sind tief in ihren jeweiligen Communities verwurzelt und zielen darauf, ihren Mitgliedern und Kunden ein besseres Leben und das Erreichen ihrer persönlichen Ziele zu ermöglichen. Das sind wir – The Quality Group – nice to meet you Now it’s your turn