Brand Manager Seasonals

vor 2 Wochen


Bremen, Deutschland Mondelēz International Vollzeit

Description Are You Ready to Make It Happen at Mondelēz International?Join our Mission to Lead the Future of Snacking. Make It With Pride.The BM has responsibility for one segment within the German Seasonal Confectionery business, Hollows, as well as the year-end marketing campaigns.How you will contributeSupport the management of the Seasonals portfolio in Germany, ensuring execution aligns with the overarching brand strategy set by the Senior Brand Manager.Develop and implement marketing plans for the Hollows segment, integrating and amplifying European projects while recommending scalable locally-created initiatives when needed to achieve business objectives.Analyze consumer behaviour, market trends, and competitive dynamics to provide insights and recommendations to the Senior Brand Manager.Oversee a segment of the brand marketing budget, ensuring efficient allocation, spend tracking, and delivery of targeted outcomes.Implement the media strategy and develop the integrated marketing campaign for the year-end across all touch points, ensuring brand consistency, recommending a clear set of KPIs and strong consumer engagementDevelop the innovation pipeline for the Hollows segment, including product launches and other product-change or RGM initiatives, working closely with cross-functional teams to ensure timely delivery.Collaborate with Category Planning, Supply Chain, and Sales teams to ensure smooth execution of brand initiatives and resolve/recommend operational challenges when needed.Work collaboratively within the Seasons marketing team, providing guidance and support to junior team members, while contributing to overall team success.What you will bringA desire to drive your future and accelerate your career and the following experience and knowledge:University degree: Business, MarketingRelevant professional experience in the marketing department (4-5 years) & in an international FMCG environmentSolid experience on guiding teams to successVery good track record on brand building, activation & product launchesAbility to work with autonomyCreative and open mindedOrganizing and problem solving skillsAnalytical and structured thinkingStrong presentation and engagement skillsSkills on computer literacy, esp. MS OfficeEnglish and German language skillsPlease note that this role is also suitable for part-time work.We particularly welcome applications from people with disabilities. For further support during the application process, please contact the local employee representation for people with disabilities at SBV-.Relocation Support Available? No Relocation support availableBusiness Unit SummaryWe value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you, we encourage you to applyOur people make all the difference in our succesMondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.Excited to grow your career?We value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you, we encourage you to applyIF YOU REQUIRE SUPPORT TO COMPLETE YOUR APPLICATION OR DURING THE INTERVIEW PROCESS, PLEASE CONTACT THE RECRUITERJob TypeRegularBrand & Portfolio ManagementMarketing



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