Product Marketing Manager

adjoe is redefining the future of mobile ads. Powered by advanced AI, first-party data and world-class engineers, we’ve perfected the offerwall experience for monetizing and scaling app publishers with solutions like Playtime and Arcade – now the fastest growing rewarded advertising channel globally – driving incremental engagement, retention, and revenue. At the same time, we’re breaking into programmatic advertising with the intelligent bidding system of adjoe Ads. Together, this ecosystem connects app developers to over 600 million users worldwide for scalable growth. Backed by a $100 million investment from Bertelsmann and operating from offices in Hamburg, Boston, Singapore, and Tokyo, adjoe is defining the next stages of app and ad experience – right now. Join us. MEET YOUR TEAM: MARKETING The Marketing team hosts the storytellers of adjoe's innovation. We turn complex adtech solutions – rooted in data and strategy – into compelling stories that resonate across the mobile advertising industry and beyond. Through our events, visual design, and strategic content, we take adjoe's vision at the intersection of technology, user engagement, and marketing and make it tangible. All while building a community of forward-thinking industry leaders around our brand. What You Will Do Lead Go-to-Market Strategy: Own product positioning, messaging, content development, and sales enablement for assigned products. Create Key Assets: Develop product narratives and sales collateral (decks, one-pagers, case studies) that accelerate the client journey and close deals. Drive Execution: Conduct market research, synthesize competitor analysis into strategies, and own the product marketing roadmap to align quarterly initiatives with business goals. Partner cross-functionally with Product, Sales, and Marketing to provide client insights, competitive intelligence, and GTM performance data to inform the product roadmap. Who You Are You have +2 years of experience in marketing, product marketing, or technical marketing. You are familiar with mobile app marketing or SAAS product marketing and have the ability to understand complex technical topics. You are able to communicate complex technical topics into easy to understand narratives and briefings. You can simplify technical topics for any audience. You are an excellent researcher, can develop data based storylines, and are able to write content based on your findings. You have strong visual communication skills and are able to brief designers on how to showcase the USPs of the adjoe products. You can collaborate with Product Managers, Sales Directors, and Marketing Leads to execute high-impact strategies from start to finish. You are extremely organized and you can work independently and proactively, taking full ownership of your projects and roadmap. You are excellent at creating powerpoint presentations. You are fluent in English. Bonus: You have worked with brands, loyalty programs, and or/ app monetization Fuel for the Journey: Benefits to Support Your Ambitions Invest in Your Future: Regular feedback and our development program support your growth, helping you expand your skillset and achieve your career goals. Easy Arrival to adjoe: From signing to settling in Hamburg, we’ve got you covered. Need a visa? No problem. Ready to build your new life and career at adjoe in Hamburg? We support every ambition—from learning German to a relocation bonus that helps you settle in and make Hamburg feel like home. Live Your Best Life, at Work and Beyond: We work in a hybrid setup with 3 core office days, plus flexible working hours. Enjoy 30 vacation days, 3 weeks of remote work per year, and free access to an in-house gym with lots of different fitness classes and mental health support through our Employee Assistance Program (EAP). Thrive Where You Work: Enjoy the Alster lake view from our central office with top-notch equipment, fun open spaces, and a large variety of snacks and drinks. Join the Community Participate in regular team and company events, including hackathons and social gatherings. We work together, and we celebrate together, too. Believe in better adtech and build it. That’s the adjoe manifesto. Our investment is powered by media giants Bertelsmann. Our brains are powered by our love for a challenge. Our mission is powered by building better and bolder ad technologies. And our home is in Hamburg, Germany – in the applike group. Interested in joining our growing international team?