Product Marketing Manager

vor 1 Woche

Hamburg, Hamburg, Deutschland applike group Vollzeit
adjoe
MEET YOUR TEAM: MARKETING
The Marketing team hosts the storytellers of adjoe's innovation. We turn complex adtech solutions – rooted in data and strategy – into compelling stories that resonate across the mobile advertising industry and beyond. Through our events, visual design, and strategic content, we take adjoe's vision at the intersection of technology, user engagement, and marketing and make it tangible. All while building a community of forward-thinking industry leaders around our brand. What You Will Do
  • Lead Go-to-Market Strategy: Own product positioning, messaging, content development, and sales enablement for assigned products. 
  • Create Key Assets: Develop product narratives and sales collateral (decks, one-pagers, case studies) that accelerate the client journey and close deals. 
  • Drive Execution: Conduct market research, synthesize competitor analysis into strategies, and own the product marketing roadmap to align quarterly initiatives with business goals.
  • Partner cross-functionally with Product, Sales, and Marketing to provide client insights, competitive intelligence, and GTM performance data to inform the product roadmap.
Who You Are
  • You have +2 years of experience in marketing, product marketing, or technical marketing. 
  • You are familiar with mobile app marketing or SAAS product marketing and have the ability to understand complex technical topics. 
  • You are able to communicate complex technical topics into easy to understand narratives and briefings. You can simplify technical topics for any audience.
  • You are an excellent researcher, can develop data based storylines, and are able to write content based on your findings.
  • You have strong visual communication skills and are able to brief designers on how to showcase the USPs of the adjoe products. 
  • You can collaborate with Product Managers, Sales Directors, and Marketing Leads to execute high-impact strategies from start to finish. 
  • You are extremely organized and you can work independently and proactively, taking full ownership of your projects and roadmap.
  • You are excellent at creating powerpoint presentations. 
  • You are fluent in English. 
  • Bonus: You have worked with brands, loyalty programs, and or/ app monetization
Fuel for the Journey: Benefits to Support Your Ambitions
  • Invest in Your Future: Regular feedback and our development program support your growth, helping you expand your skillset and achieve your career goals.
  • Easy Arrival to adjoe: From signing to settling in Hamburg, we've got you covered. Need a visa? No problem. Ready to build your new life and career at adjoe in Hamburg? We support every ambition—from learning German to a relocation bonus that helps you settle in and make Hamburg feel like home.
  • Live Your Best Life, at Work and Beyond: We work in a hybrid setup with 3 core office days, plus flexible working hours. Enjoy 30 vacation days, 3 weeks of remote work per year, and free access to an in-house gym with lots of different fitness classes and mental health support through our Employee Assistance Program (EAP).
  • Thrive Where You Work: Enjoy the Alster lake view from our central office with top-notch equipment, fun open spaces, and a large variety of snacks and drinks.
  • Join the Community Participate in regular team and company events, including hackathons and social gatherings. We work together, and we celebrate together, too.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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