Content Marketing Specialist
vor 2 Wochen
At PTV Logistics GmbH, we're seeking a highly skilled Content Marketing Specialist to join our team. As a key member of our marketing department, you'll be responsible for crafting compelling content that drives engagement and conversions.
Key Responsibilities:- Develop and implement content marketing strategies that align with our business objectives
- Create high-quality, customer-centric content for various platforms, including blogs, whitepapers, case studies, social media, and email campaigns
- Collaborate with internal teams and regional stakeholders to gather insights and align content strategies
- Monitor and analyze content performance metrics to refine and enhance content strategies
- Stay up-to-date with industry trends, audience preferences, and competitive landscape to inform content creation and strategy
- Bachelor's degree in Marketing, Communications, Journalism, or a related field
- 2-5 years of experience in content marketing or a similar role, preferably within B2B SaaS and/or Transport & Logistics sectors
- Fluency in English and German, both written and spoken
- Exceptional storytelling abilities with a strong portfolio of customer-centric content
- Excellent writing, editing, and proofreading skills
- Proficiency in SEO best practices and tools
- Strong understanding of content management systems (CMS) and content creation tools
- A dynamic and collaborative work environment
- Opportunities for professional growth and development
- A competitive salary and benefits package
- The chance to work with a leading software company in the Transport & Logistics sector
If you're a creative and strategic thinker with a passion for content marketing, we'd love to hear from you. Please submit your application through Workwise, our partner for job postings.
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