Community Relations Executive

vor 2 Wochen

Berlin, Berlin, Deutschland FNATIC Vollzeit

Position Overview:

As a Community Engagement Specialist at Fnatic, you will represent our brand to a vast audience of esports enthusiasts worldwide, both in digital spaces and real-life events. Your role will focus on nurturing a community that fosters a deep sense of belonging, connecting key moments across Fnatic's games, products, and events to engage current fans and attract new ones.

Your Responsibilities Include:

  • Enhancing community growth through customized activations, both online and offline.
  • Facilitating the execution of marketing initiatives, meetups, and viewing parties in various locations.
  • Establishing strong partnerships with game developers and tournament organizers to create opportunities for fan engagement during match days.
  • Developing the Fnatic Network, our community of grassroots ambassadors.
  • Analyzing the growth of Fnatic Network talent and documenting success stories in fostering creator careers.
  • Coordinating product distributions for Fnatic Network members.
  • Educating internal teams about opportunities related to the Network, including revenue generation within partnerships.
  • Leading communications regarding Fnatic events and updates to community members and social media platforms as needed.
  • Encouraging signups and usage of Fnatic ID across all marketing efforts.
  • Continuously improving in-app content and communications, collaborating with moderators and Network talent to promote inclusivity.
  • Working alongside the Marketing team to integrate app-specific initiatives into every marketing campaign, creating exclusive community touchpoints that drive app downloads and signups.
  • Monitoring engagement metrics and collaborating with Marketing and Data teams to gain deeper audience insights.
  • Ensuring commitments to community members are met, providing them with insider access to new initiatives.
  • Managing various community engagement projects as directed by your supervisor.

Qualifications:

  • Entry-level experience in marketing within a consumer-focused brand environment.
  • Ability to analyze data and provide informed recommendations.
  • Passion for community building, both online and offline, along with a strong affinity for digital products.
  • Creative and innovative thinking.
  • Ability to thrive in a fast-paced environment and drive initiatives forward.
  • Knowledge of marketing best practices and regulations.
  • Understanding of youth culture and trends in media consumption.
  • Resourceful mindset with the ability to maximize limited resources.
  • Excellent written and verbal communication skills in English and German; proficiency in additional languages is a plus.

What We Offer:

  • An opportunity to learn from a dynamic and creative team, experiencing the excitement of our fast-paced industry.
  • Access to an Employee Assistance Programme.
  • A hybrid work model combining onsite and remote work.
  • Self-development resources through book requests for the Fnatic Library.
  • Employee discounts at the Fnatic shop.
  • Daily refreshments available in the office.
  • Regular social activities including lunch clubs and office gatherings.

Diversity, Equity & Inclusion: At Fnatic, we believe that a diverse mix of voices leads to better discussions, decisions, and outcomes for everyone. We strive to recruit and nurture an inclusive workforce that feels empowered to shape the future as part of the Fnatic family.

About Fnatic: Fnatic is a leading esports performance brand headquartered in London, dedicated to elevating gamers and creators. With a rich history of success, we have won numerous championships across various games and continue to be at the forefront of the esports industry.

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