Market Insights Senior Manager

vor 4 Wochen

Frankfurt am Main, Hessen, Deutschland STADA Arzneimittel AG Vollzeit

At STADA Arzneimittel AG, we are seeking a highly skilled Senior Manager Market Insights to join our dynamic team. This role will be responsible for generating insights that drive our Consumer Healthcare (CHC) Business, deeply understanding market trends, consumer needs, competitor moves, and company performance, and supporting informed strategies and tactics for a greater business impact.

Key Responsibilities:

  • Create, compile, analyze, and share insights on assigned CHC categories to help identify and characterize growth opportunities and assess our company's position on the market
  • Provide deep dive analytics on strategic and important CHC brand topics within assigned categories
  • Develop meaningful and insightful dashboards by using internal and external data sources
  • Review and challenge CHC brand business objectives to develop, manage, and execute market research plans
  • Lead all primary market research in assigned CHC categories, including defining project objectives and scope, vendor selection, project management, and delivering the project on time and to budget
  • Contribute to continuous process optimization, enabling cross-functional collaboration, and facilitating best-practice sharing

Requirements:

  • Master's degree in business, marketing, management, or research-related discipline
  • 5-8 years' experience in Market Intelligence, Market Research, or Business Intelligence, obtained in a market research agency or in a Consumer Healthcare company
  • Mastery of designing, conducting, and evaluating primary and secondary research in consumer healthcare to drive fact-based and data-driven insights using multiple research and analytic techniques
  • Proven ability to effectively manage large multi-country consumer/healthcare professional primary market research projects and communicate actionable insights across multiple teams
  • Significant experience with data (IMS, Mintel, IRI) and analytics (Excel, Alteryx) and visualization (Tableau, Power BI)
  • Confidence in analyzing and presenting data and communicating to cross-functional teams
  • Understanding of the media/digital landscape and how it can be used to shape consumer insight
  • Ability to multitask and work in a fast-paced, dynamic environment
  • Comfortable developing strong relationships within the business and across teams/markets
  • Excellent English written, verbal, and presentation skills

What We Offer:

  • An open corporate culture with fast decision-making processes and a lot of potential for personal development
  • Individual development and training opportunities
  • Flexible working hours and mobile working up to 2 days per week (depending on the job profile)
  • Job ticket for the RMV region and Job Bike
  • Childcare allowance
  • Health-promoting offers such as the STADA Gym (free of charge)
  • Numerous additional benefits such as group accident insurance or supplementary pension scheme
  • Subsidized cafeteria

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