Marketing Team Lead

vor 4 Wochen

Munich, Bayern, Deutschland Cherry Ventures Vollzeit
About the Role

The Team Lead Influencer Marketing will lead the international marketing team to boost awareness and accelerate growth in key markets. You will manage cross-channel initiatives spanning social media, influencer marketing, PR, media partnerships, and advertising to increase awareness, build community, and attract new customers.

Reporting to the VP of Marketing, you will work closely with the Munich-based team to identify opportunities and develop creative campaigns for international markets. We seek a proactive, creative leader with strong team management and relationship-building skills—capable of fostering strategic partnerships externally and collaborating deeply with internal teams.

The ideal candidate has experience in developing strategic marketing plans across markets, executing cross-channel campaigns, and thriving in fast-paced, entrepreneurial environments.

Your Responsibilities
  • You will manage the international marketing team to implement the global marketing plan, and develop and manage all marketing initiatives for key int'l markets.
  • You will work with our VP of Marketing to set measurable objectives for marketing initiatives and ensure the int'l marketing team tracks performance against these KPIs.
  • You will strengthen buycycle's brand position by establishing & maintaining relationships with brands, media partners, influencers and athletes that embody buycycle values. You will manage collaborations between these partners and buycycle.
  • You will plan, execute, and optimise multi-channel marketing campaigns. You will work closely with PR, social media, creative, and product teams to integrate regional marketing projects into broader marketing strategies.
  • You will oversee regional marketing budgets, ensuring cost-effective use of resources while maximizing campaign impact.
  • You will analyse and report on the results of int'l marketing initiatives, and make recommendations to adjust the plan as needed.
About You
  • You have 5 to 8+ years of marketing experience.
  • You have experience and a deep passion for cycling and/or other endurance sports.
  • The ideal candidate for this position has a strong business and organisational acumen and demonstrates a native understanding of different cycling communities and cycling culture in general.
  • You have a hands on mentality and are willing to take on many varying tasks within a small team.
  • You have excellent English speaking and writing skills.
Why Us
  • We are a young, dynamic, motivated and passionate team.
  • We are open to everyone - cycling or not. That's why a diverse, cosmopolitan and inclusive team is important to us.
  • Everyone is an essential part of the buycycle vision - whether they are working students, full-time employees or CEOs.
  • We work with goals, not tasks, and follow a data-driven approach.
  • We never stop learning and developing. This not only gives you the chance to get better at what you do, but also to learn in and from other teams.
  • We know that different people have different needs. That's why home office and remote work are part of our culture.
  • Coffee, fruit baskets and muesli are basic provisions for us. Monthly team events, cosy after-work beers or sodas are also part of the package.
About Us

Cherry Ventures is an early-stage venture capital firm led by a team of entrepreneurs with experience building fast-scaling companies such as Zalando and Spotify. We are crafting Europe's premier platform for pre-owned bikes, and we're looking for a talented Team Lead Influencer Marketing to join our team.

As a Team Lead Influencer Marketing, you will play a pivotal role in shaping the marketing strategy for our key markets. You will work closely with our VP of Marketing to develop and execute cross-channel campaigns that drive awareness, build community, and attract new customers.

We are a dynamic and passionate team that values diversity, inclusivity, and a data-driven approach. We offer a unique opportunity to work with a fast-scaling company, learn from experienced entrepreneurs, and contribute to the growth of Europe's premier platform for pre-owned bikes.

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