Data Analyst Digital Marketing and Business Development Specialist

Vor 5 Tagen


Nürnberg, Bayern, Deutschland Rödl & Partner Vollzeit

About the Role

We are seeking a highly skilled Data Analyst to join our Marketing, Communication, and Business Development team in Nuremberg. As a Data Analyst, you will play a crucial role in developing a comprehensive performance tracking strategy and creating tailored reports and dashboards to showcase data-driven optimization opportunities.

Key Responsibilities

  • Develop a cross-functional performance tracking strategy and create customized reports and dashboards to highlight data-driven optimization opportunities.
  • Conduct complex analyses of all available data and key performance indicators (KPIs) across our digital channels.
  • Interpret data and derive actionable recommendations in collaboration with our business units.
  • Monitor performance and continuously optimize our various marketing channels.
  • Evaluate A/B tests and provide insights to inform future marketing strategies.
  • As part of our global team, you will advise senior decision-makers and work together to find tailored solutions.
  • Throughout, you will maintain a keen eye on the company's strategic objectives.

Requirements

  • A bachelor's degree in a relevant field (e.g., E-Commerce, Business Administration, Computer Science) or equivalent qualification.
  • A minimum of 3 years of experience in web analytics.
  • Strong analytical skills, excellent statistical knowledge, and methodological expertise.
  • Familiarity with common analytics and tag management tools (e.g., Google Analytics, Matomo, Microsoft Power BI, Google Tag Manager) and their technical functionalities.
  • Excellent communication skills for collaboration with interdisciplinary teams.
  • Ability to clearly and concisely present complex information.
  • Proficiency in MS Office.
  • A high level of initiative and enthusiasm for teamwork.
  • Excellent German and English language skills.

What We Offer

  • A smooth onboarding process with a personal contact person, an individual onboarding plan, and a structured onboarding process.
  • Individual development opportunities, training programs, and talent events support your growth along all career levels.
  • Early assumption of project responsibilities to apply your theoretical knowledge in practice.
  • Flexible work models, 30 days of vacation, mobile work, and many other measures help you find time for the things that truly matter in life.
  • A diverse range of events (e.g., ski trips, team outings, and Christmas parties) fosters a sense of community, as does our diverse sports program, which you can use here.

About Us

At Rödl & Partner, we foster a culture of openness and diversity, where everyone can develop their unique talents. We value a respectful and appreciative approach to one another and are committed to our colleagues and the broader society.



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