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    vor 2 Wochen


    Berlin, Berlin, Deutschland Accor Vollzeit

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  • Brand and PR Manager

    vor 4 Wochen


    Berlin, Berlin, Deutschland Accor Vollzeit

    About the RoleWe are seeking a highly skilled Brand and PR Manager to join our team at The Hoxton Charlottenburg in West Berlin. As a key member of our marketing team, you will be responsible for developing and implementing a local PR strategy to promote our hotel, restaurants, and bars, as well as driving awareness of our brand in the German market.Key...

Brand and Communications Manager

vor 2 Monaten


Berlin, Berlin, Deutschland Accor Vollzeit

About the Role

We are seeking a highly skilled Brand and Communications Manager to join our team at Accor in Berlin. As a key member of our marketing team, you will be responsible for developing and implementing a comprehensive brand strategy that drives business growth and enhances our reputation in the German market.

Key Responsibilities

  • Develop and execute a local PR strategy to maintain a strong media presence and drive awareness of our brand and properties in Germany.
  • Collaborate with our global marketing teams to create innovative marketing campaigns that resonate with our target audience and drive hotel bookings and restaurant covers.
  • Build and maintain relationships with local influencers, media, and partners to promote our brand and properties.
  • Manage and execute local marketing and graphic design budgets, working closely with our General Manager to plan, track, and manage all spend.
  • Develop and implement a content strategy that showcases our brand's personality and values, and drives engagement with our target audience.
  • Work closely with our F&B, sales, and revenue teams to develop and execute marketing initiatives that drive commercial targets.
  • Oversee the guest journey, ensuring every touch point is on brand and delivering personal and innovative experiences.

Requirements

  • Proven experience in brand marketing and communications, with a strong track record of delivering business results in the German market.
  • Excellent communication and project management skills, with the ability to work independently and collaboratively as part of a team.
  • Strong knowledge of the German market and a deep understanding of the food and beverage scene in Berlin.
  • Ability to build and maintain relationships with local influencers, media, and partners.
  • Fluent in German and strong English language skills.
  • Passion for creating innovative marketing campaigns that drive business growth and enhance our reputation.

About Us

Accor is a global hospitality company that operates a portfolio of brands across the world. We are committed to delivering exceptional hospitality experiences that exceed our guests' expectations. Our team is passionate about creating a workplace culture that is inclusive, supportive, and empowering.