D2C Growth Marketing Strategist

vor 2 Wochen

Berlin, Berlin, Deutschland Royfort Vollzeit

About Royfort:

Royfort is a leading luxury brand in the home & living sector, founded by two former Google/Amazon employees. We have built a strong and loyal customer base, with tens of thousands of high-net-worth individuals who appreciate the quality and elegance of our products. Our customers are discerning, affluent, and value excellence, and so do we.

Your Role:

As the D2C Growth Marketing Lead, you will be responsible for driving customer acquisition and retention strategies that resonate with our target demographic of high-net-worth individuals aged 35+. This is a hands-on role with a focus on delivering measurable results across various digital marketing channels.

Key Responsibilities:

  • Craft and implement data-driven marketing strategies that effectively reach and resonate with the 35+ demographic.
  • Manage and optimize advertising campaigns across Facebook, Google, and CRM platforms to meet and exceed KPIs.

Requirements:

  • 4+ years experience in D2C marketing
  • Hands-on META media buying / account management experience
  • Proven track record in marketing to a 35+ demographic, preferably within the luxury or high-end sectors
  • Experience collaborating with agencies/freelancers
  • Strong analytical skills and attention to detail.
  • Ability to multitask and prioritize tasks in a fast-paced environment.
  • Problem-solving mindset and ability to work independently and as part of a team.
  • Fluent in German and English.

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