Marketing Specialist

Nordson Corporation is a market leader in Industrial Precision Solutions and Advanced Technology. Our employees thrive in an environment where collaboration drives our success, enabling our company to continuously improve and grow, and our customers to succeed.

Nordson Adhesive Dispensing Systems (ADS) sets the global standard in hot melt machines and dispensing, coating, and laminating systems. Manufacturers rely on our equipment for packaging, product assembly, and surface treatment applications.

We are seeking a Marketing Specialist to join our dynamic and collaborative team in the Nonwoven division. As a member of our marketing team, you will have the opportunity to work on planning, development, coordination, and management of B2B marketing and communication measures.

Responsibilities include:

• Expansion and further development of existing marketing and communication activities, particularly in the online area
• Conception and implementation of sales promotion measures in collaboration with product management and marketing
• Creation of target group-specific marketing and communication materials for case studies, press releases, data sheets, presentations, trade fairs, websites, and social media
• Content management of social media channels and digital marketing campaigns
• Conception, planning, and implementation of customer events, trade fairs, and webinars
• Controlling online marketing activities in the area of search engine optimization (SEO) as well as development and implementation of best practices with SEO/analysis evaluations (Google Analytics)
• Early recognition of new marketing trends and technologies
• Ensuring corporate standards in marketing materials

Requirements include:

• Bachelor's or Master's degree in Marketing or other relevant business degree
• +5 years of progressive experience in marketing of technical products while demonstrating business acumen and ability to drive results

If you are interested in joining a great team that is dedicated to providing excellence in marketing and creating an inclusive and diverse workplace, please apply online with your CV.