Digital Campaign Strategist

Vor 3 Tagen


Munich, Bayern, Deutschland Sky Deutschland GmbH Vollzeit
Job Description

We are seeking a highly skilled Digital Campaign Strategist to join our team at Sky Deutschland GmbH.

About the Role

The successful candidate will be responsible for the selection and extraction of customer data for the implementation of new and existing customer activities. This will involve analysing target group potential for CRM and sales campaigns based on Salesforce, IBM Unica, SAS, and the company-wide data warehouse (DWH).

You will also support the implementation of new campaign processes and strategies as well as success fairs, which are part of your daily business. Together with your colleagues, you will form the interface between the Campaign Management team and the commissioning departments and contribute to developing an optimal customer journey for our customers.

In addition to setting up the campaign journeys in the Salesforce Marketing Cloud, your tasks will also include monitoring and improving them.

About You

To be successful in this role, you will have a degree in business administration, economics, sociology or similar and at least 2-4 years of professional experience in the service sector or in direct marketing.

Your strengths will include working with campaign management or database tools - preferably IBM UNICA or the Salesforce Marketing Cloud. Ideally, you will have already gained some experience in reporting and agile project management.

Your professional experience has enabled you to acquire knowledge of linking content and target groups in digital, automated journeys. You will describe yourself as a team player, flexible, communicative, and analytical, and your way of working as customer-oriented - with a 'hands on' mentality.

Good English skills round off your profile.

Our Offer

We offer a competitive salary of around €60,000 - €80,000 per year, depending on your qualifications and experience. Our range of rewards really are something special:

  • Free Sky - watch all our content for free
  • Hybrid working model (60/40)
  • Flexible working hours with overtime compensation
  • 30 days of vacation + Holiday Buy
  • Subsidized Deutschland Ticket
  • Company Bike & Wellhub
  • Corporate Benefits platform

We're proud to be an equal opportunity employer. It is important to us to provide a fair and equal workplace for everyone. We strongly believe that a culture of diversity allows us to grow together and encourages creativity and innovation. Therefore, we will consider all qualified applications - regardless of gender, nationality, ethnic and social origin, religion/belief, disability, age, sexual orientation, and identity.



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