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Global Brand Strategist

vor 2 Monaten

Frankfurt am Main, Hessen, Deutschland Merz Therapeutics Vollzeit
{"h1": "Global Brand Manager Role at Merz Therapeutics", "p": "At Merz Therapeutics, we are seeking a highly skilled Global Brand Manager to join our team. As a key member of our Global Product Team, you will play a pivotal role in shaping and executing the vision for our New Assets on a global scale.

Your primary responsibilities will include developing and implementing global brand strategies, collaborating with cross-functional partners, and ensuring that our products resonate with diverse markets worldwide.

Key Responsibilities:

* Develop and implement global brand vision and positioning for our New Assets
* Formulate and apply brand strategies and commercial tactics based on patient insights and market analysis
* Collaborate with cross-functional partners to develop patient journeys and multi-dimensional profiles
* Design global marketing campaigns and materials
* Support Medical Affairs in developing global medical strategies
* Implement digital strategies supporting the global brand strategy
* Represent commercial viewpoints in GPT discussions and decision-making processes
* Monitor brand development and competitive landscape

Requirements:

* Degree in business or a related field and relevant experience in the pharmaceutical industry
* Proven experience in global strategic marketing, ideally with profound launch experience
* Strong strategic thinking and commercial acumen to build and implement global commercial strategy
* Excellent collaboration and communication skills in English, additional languages are a plus
* Ability to work effectively in cross-functional teams
* Experience in developing and implementing marketing strategies
* Strong project management skills
* Proficiency in market research and competitive analysis

What We Offer:

* Individual career development in a purposeful job
* Hybrid work model that allows a good work-life balance
* Attractive location with good transport links, modern workplaces, and a company restaurant
* Global family business with flat hierarchies and an open, respectful corporate culture
* Attractive remuneration with extensive social benefits
* Variety of employer-subsidized benefits

Join us in our mission to improve treatment outcomes for patients around the world and become part of our international and motivated Merz Therapeutics family now"}