Head of Department

vor 2 Wochen


Hamburg, Hamburg, Deutschland ECE Vollzeit
Marketing Strategist for ECE Retail Group

Wir suchen einen erfahrenen Marketing-Strategen, der unsere 200 Shopping-Center erfolgreich positioniert und unsere Kundenbindung stärkt.

Aufgaben:
  • Entwicklung und Implementierung der Marketingstrategie für die Positionierung unserer Shopping-Center
  • Leitung des Marketing-Teams und Steuerung der zentralen Rahmenbedingungen für standortspezifische Marketing-Maßnahmen
  • Kooperation mit dem Brand-Marketing-Team und den Lead-Agenturen zur Steuerung der Kommunikationslinien und zentralen centerübergreifenden Media-Kampagnen
  • Entwicklung und Implementierung von Qualitätsstandards für eine stringente 360-Kommunikation über alle Kanäle hinweg
  • Definierung, Überwachung und Analyse von KPIs zur Messung des Erfolgs und Leitung strategischer Erkenntnisse und Maßnahmen
Voraussetzungen:
  • Abgeschlossenes Studium im Bereich Marketing, Kommunikation, Digital Media oder einem vergleichbaren Bereich
  • Mehrjährige relevante Berufs- und Führungserfahrung im Consumer Marketing
  • Tiefgreifendes Verständnis digitaler Marketing-Kanäle und -Analytik
  • Starke Kommunikations- und Durchsetzungsfähigkeit
  • Projektmanagement-Fähigkeiten
  • Umfassende Erfahrungen mit CRM, Marketing-Automatisierungs- und Datenanalyse-Tools
Vorteile:
  • 32 Tage Urlaub im Jahr
  • Wertschätzende Unternehmenskultur mit Raum zur Eigenverantwortung
  • Flexible Arbeitszeitmodelle (Vollzeit / Teilzeit) und Möglichkeit zum mobilen Arbeiten
  • Vielfältige Weiterbildungsangebote der hauseigenen ECE Academy
  • Attraktive Preisnachlässe namhafter Anbieter über die Plattform corporate benefits Einkaufen mit dem Pluxee Benefits Pass
  • Betriebliche Altersvorsorge, Kinderbetreuungszuschuss
  • Kostenfreies Fitness-Studio in der Unternehmenszentrale

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