Product Marketing Specialist

Vor 6 Tagen

Düsseldorf, Nordrhein-Westfalen, Deutschland Renesas Electronics Vollzeit
Job Description

Key Responsibilities:

  • Drive the global market introduction of Renesas' next-generation microcontrollers as a key member of the global team.
  • Collect, define, and closely follow up on global customer requirements to ensure product development meets market needs.
  • Develop and execute market introduction plans worldwide, including leading customers and market segments/applications.
  • Ensure the availability and drive responsible departments for the complete 'product package' (documentation, starter kits, flyers, software) for market introduction, including training the sales force for assigned products.
  • Produce public marketing materials such as whitepapers, press releases, webinars, etc.
  • Collaborate with internal marketing teams and design sections to define and follow up on roadmaps for Renesas microcontroller products.
  • Work closely with internal 1st and 2nd level support teams for Renesas products.
  • Coordinate and facilitate effective information exchange with Renesas' Headquarter in Japan.
Qualifications

Requirements:

  • Graduate in Electronic Engineering.
  • Minimum 4 years of experience in product marketing in the semiconductor industry.
  • Experience in the automotive market, including working with carmakers and Tier 1 requirements.
  • Comprehensive knowledge of embedded microcontrollers and ecosystems.
  • Strong understanding of technical requirements and customer expectations.
  • Excellent communication skills, team-oriented, and ability to work in a multicultural environment.
  • Fluent in English (written and spoken) and German (preferable).
  • Proficient in software IT infrastructure and standard PC tools (MS-Office).
  • Ideal candidates will have experience in automotive system design and E/E architecture, customer negotiations, product definition and requirement management, handling complex technical RfQ's in collaboration with key customers, MCU architecture/networking, functional safety/security, and embedded software.

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