Aktuelle Jobs im Zusammenhang mit Head of Product Marketing - Berlin, Berlin - Talon GmbH


  • Berlin, Berlin, Deutschland Talon GmbH Vollzeit

    About the RoleThe Head of Product Marketing at Talon GmbH will lead the development and execution of our product marketing strategy. This role will collaborate with the go-to-market team to drive initiatives that enhance product positioning, pricing, packaging, and competitive differentiation. Additionally, the Head of Product Marketing will work closely...


  • Berlin, Berlin, Deutschland Talon GmbH Vollzeit

    About the RoleThe Head of Product Marketing at Talon GmbH will lead the development and execution of our product marketing strategy. This role will collaborate with the go-to-market team to drive initiatives that enhance product positioning, pricing, packaging, and competitive differentiation. Additionally, the Head of Product Marketing will work closely...


  • Berlin, Berlin, Deutschland Talon GmbH Vollzeit

    About the RoleTalon GmbH is seeking a seasoned Product Marketing professional to lead the development and execution of our product marketing strategy. As the Head of Product Marketing, you will collaborate with the go-to-market team to drive initiatives that enhance product positioning, pricing, packaging, and competitive differentiation.Key...


  • Berlin, Berlin, Deutschland Talon GmbH Vollzeit

    About the RoleThe Head of Product Marketing at Talon GmbH will lead the development and execution of our product marketing strategy. This role will collaborate with the go-to-market team to drive initiatives that enhance product positioning, pricing, packaging, and competitive differentiation. Additionally, the Head of Product Marketing will work closely...


  • Berlin, Berlin, Deutschland Talon GmbH Vollzeit

    About the RoleThe Head of Product Marketing at Talon GmbH will lead the development and execution of our product marketing strategy. This role will collaborate with the go-to-market team to drive initiatives that enhance product positioning, pricing, packaging, and competitive differentiation. Additionally, the Head of Product Marketing will work closely...


  • Berlin, Berlin, Deutschland Talon GmbH Vollzeit

    About the RoleThe Head of Product Marketing at Talon GmbH will lead the development and execution of our product marketing strategy. This role will collaborate with the go-to-market team to drive initiatives that enhance product positioning, pricing, packaging, and competitive differentiation. Additionally, the Head of Product Marketing will work closely...


  • Berlin, Berlin, Deutschland Talon GmbH Vollzeit

    About the RoleThe Head of Product Marketing at Talon GmbH will lead the development and execution of our product marketing strategy. This role will collaborate with the go-to-market team to drive initiatives that enhance product positioning, pricing, packaging, and competitive differentiation.Key ResponsibilitiesMarket Research & Analysis: Conduct customer,...


  • Berlin, Berlin, Deutschland Talon GmbH Vollzeit

    About the RoleTalon GmbH is seeking a highly skilled and experienced Head of Product Marketing to lead the development and execution of our product marketing strategy. This role will collaborate with the go-to-market team to drive initiatives that enhance product positioning, pricing, packaging, and competitive differentiation.Key ResponsibilitiesMarket...


  • Berlin, Berlin, Deutschland Talon GmbH Vollzeit

    About the RoleThe Head of Product Marketing at Talon GmbH will lead the development and execution of our product marketing strategy. This role will collaborate with the go-to-market team to drive initiatives that enhance product positioning, pricing, packaging, and competitive differentiation. Additionally, the Head of Product Marketing will work closely...


  • Berlin, Berlin, Deutschland Talon GmbH Vollzeit

    About the RoleThe Head of Product Marketing at Talon GmbH will lead the development and execution of our product marketing strategy. This role will collaborate with the go-to-market team to drive initiatives that enhance product positioning, pricing, packaging, and competitive differentiation. Additionally, the Head of Product Marketing will work closely...


  • Berlin, Berlin, Deutschland Talon GmbH Vollzeit

    About the Role:Talon GmbH is seeking a highly skilled Head of Product Marketing to lead the development and execution of our product marketing strategy. This role will collaborate with the go-to-market team to drive initiatives that enhance product positioning, pricing, packaging, and competitive differentiation.Key Responsibilities:Market Research &...


  • Berlin, Berlin, Deutschland Talon GmbH Vollzeit

    About the RoleThe Head of Product Marketing at Talon GmbH will lead the development and execution of our product marketing strategy. This role will collaborate with the go-to-market team to drive initiatives that enhance product positioning, pricing, packaging, and competitive differentiation. Additionally, the Head of Product Marketing will work closely...


  • Berlin, Berlin, Deutschland RESI App part of Retrac GmbH Vollzeit

    About the RoleWe are seeking a highly motivated and experienced Head of Sales and Marketing to join our team at RESI App, part of Retrac GmbH. As a key member of our leadership team, you will be responsible for developing and executing comprehensive sales and marketing strategies to drive growth and maximize revenue.Key ResponsibilitiesDevelop and execute...


  • Berlin, Berlin, Deutschland RESI App part of Retrac GmbH Vollzeit

    About the RoleWe are seeking a highly motivated and experienced Head of Sales and Marketing to join our team at RESI App, part of Retrac GmbH. As a key member of our leadership team, you will be responsible for developing and executing comprehensive sales and marketing strategies to drive growth and maximize revenue.Key ResponsibilitiesDevelop and execute...


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  • Berlin, Berlin, Deutschland RESI App part of Retrac GmbH Vollzeit

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  • Berlin, Berlin, Deutschland RESI App part of Retrac GmbH Vollzeit

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  • Berlin, Berlin, Deutschland Talon GmbH Vollzeit

    About the Role:Talon GmbH is seeking a seasoned Product Marketing Director to lead the development and execution of our product marketing strategy. This critical role will collaborate with the go-to-market team to drive initiatives that enhance product positioning, pricing, packaging, and competitive differentiation.The ideal candidate will have 7+ years of...

  • Head of Marketing

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  • Berlin, Berlin, Deutschland RESI App part of Retrac GmbH Vollzeit

    About the RoleWe are seeking a highly motivated and experienced Head of Sales and Marketing to join our team at RESI App, part of Retrac GmbH. As a key member of our leadership team, you will be responsible for developing and executing comprehensive sales and marketing strategies to drive growth and maximize revenue.Key ResponsibilitiesDevelop and execute...

Head of Product Marketing

vor 2 Monaten


Berlin, Berlin, Deutschland Talon GmbH Vollzeit
About the Role

The Head of Product Marketing at Talon GmbH will lead the development and execution of our product marketing strategy. This role will collaborate with the go-to-market team to drive initiatives that enhance product positioning, pricing, packaging, and competitive differentiation. Additionally, the Head of Product Marketing will work closely with the product and sales teams to refine our understanding of the addressable market, ensuring our offerings meet customer needs and market demands. This position is pivotal in aligning our marketing efforts with business objectives to drive growth and market leadership.

Key Responsibilities
  • Market Research & Analysis: Conduct customer, market, pricing, and competitive research to identify customer needs, market trends, and opportunities for growth.
  • Messaging & Positioning: Craft compelling stories to communicate our vision of redefining the category of Loyalty & Promotions and connect our product with technical, marketing, and C-suite audiences. Partner with the existing PMM team to develop and evolve Talon GmbH's messaging, ensuring consistency across all channels and materials, especially for Sales, Success, and Product teams.
  • Product Influence: Collaborate closely with the Product team to influence the product roadmap by providing market insights and customer feedback. Ensure product development aligns with market demands and opportunities. This includes leading market sizing projects and white-space analysis to identify strategic business opportunities and make prioritization recommendations.
  • Pricing: Develop innovative, impactful pricing and packaging recommendations for new and existing products. Align the revenue organization behind these strategies, enabling field teams to leverage new pricing and programs.
  • Competitive Strategy: Become an expert in competitive research, defining areas of strength and differentiation for Talon GmbH. Build sales plays that enable business growth and customer success.
  • Go-to-Market Strategy: Leverage competitive insights to build and execute strategic sales plays in partnership with marketing and sales leaders. Develop and execute go-to-market strategies for new product launches, ensuring alignment with overall business objectives alongside the existing PMM team.
  • Strategic Enablement: Work with Marketing, Sales, and Customer Success teams to ensure internal teams are enabled and that content reaches the right audiences.
  • KPIs and Reporting: Establish key performance indicators (KPIs) to measure the success of pricing strategies and product initiatives. Regularly present work and recommendations to the executive team to drive consensus and action across executive stakeholders.
Requirements
  • 7+ years of experience in customer experience martech B2B SaaS product marketing and go-to-market (GTM) strategies (prior direct experience is required for this senior role).
  • Experience in business consulting, product management, or marketing is a plus but not necessary.
  • Exceptional communication skills, with the ability to translate technical features into benefits for a wide audience.
  • Strong cross-functional relationship-building skills with stakeholders.
  • The ability to understand and identify market trends, competitor actions, and user needs across multiple segments.
  • Strong prioritization skills and the ability to juggle multiple projects at once.
  • A passion for creating customer value and solving problems.
What We Offer
  • Learning budget and LinkedIn Learning.
  • 30 vacation days.
  • Remote-work abroad up to 90 days.
  • In-house German language courses.
  • Discounted Urban Sports Club membership and BVG ticket.
  • Work-Dog-Balance, your best friend is more than welcome.
  • Mental health support.
Why Work for Us
  • The right attitude: modern methods and a diverse, creative workspace with an open and international culture.
  • Everyone for the product: Together we create a flexible, highly scalable product with state-of-the-art technologies. We can only succeed if everyone works as a team.
  • Healthy Growth: Growing our company means growing everyone in the team. We love to share knowledge and learn.
  • A great environment: Flexible and family-friendly environment, bright and easily accessible offices, modern software and hardware.
  • High flexibility degree: Prefer to work early or late at night? Do you have to pick up your children from kindergarten? Do you prefer working abroad? We believe in results and motivated employees.