Senior Product Line Manager More Nutrition
vor 3 Wochen
{"h2": "Job Summary", "p": "As a Senior Product Line Manager at The Quality Group GmbH, you will lead the development and execution of specific product line/category strategy to drive growth, brand awareness, and market share. You will be accountable for product line/category P&L and target delivery by ensuring effective portfolio, price pack architecture, promotion strategy, innovation pipeline.
Key Responsibilities:
* Develop and implement product line strategy, including market positioning, pricing, and innovation pipelines
* Manage the P&L, setting and achieving financial targets for revenue, profitability, and market share
* Monitor financial performance (sales, margins, expenses, forecasting accuracy, stock levels) and take corrective actions as needed
* Analyze market trends and consumer insights to identify growth opportunities
* Define and maintain pricing and promotion guidelines to drive growth and margins
* Collaborate with product development to align new products with strategy and manage the product lifecycle
* Coordinate go-to-market strategies, promotional campaigns, and monitor campaign performance
* Drive successful product launches and explore partnerships to enhance brand visibility
Requirements:
* Bachelor's degree in Marketing, Business Administration, or a related field (Master's degree preferred)
* 5+ years of experience in product management within the FMCG industry
* Proven track record of successfully managing product portfolios, from concept to launch to lifecycle management
* Strong understanding of portfolio analysis, market segmentation, and product positioning strategies
* Experience in developing and executing activation plans, including defining go-to-market strategies, distribution, and pricing
* Analytical mindset with proficiency in market research, data analysis, and financial planning
* Excellent communication and presentation skills, with the ability to collaborate effectively across teams
* Ability to thrive in a fast-paced, dynamic environment and drive results through cross-functional teamwork
* Fluency in English and German is required
Benefits:
* Being part of our team means working in a high-performance company with an active passion for the products and a shared mission. You can expect a diverse culture, strong team spirit, constant opportunities to develop professionally and take on responsibility, as well as an exciting work-life balance between lifestyle and job.
* TQG offers positions in the north of Germany, in Italy, Spain, and in Amsterdam as well as in London, both hybrid and remote.
About us:
The Quality Group GmbH is Germany's leading company for sports nutrition, dietary supplements, and sugar-reduced products with an annual turnover of over 500 million euros. With its headquarter in Hamburg Altona, our company has been jointly owned by the founders and CVC, the leading private equity investor in Europe, since 2020.
TQG operates a unique digital direct-to-consumer & social commerce business model including own production, logistics, and technology. With strong roots in the fitness/gym community, ESN is the German market leader for sports nutrition (protein powder, protein bars, sports supplements). More Nutrition enables a healthier life without compromise. Both brands are deeply rooted in their respective communities and aim to enable their members and customers to live better lives and achieve their personal goals.
This is us - The Quality Group GmbH - nice to meet you
", "lang_code": "en"}
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