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  • Berlin, Berlin, Deutschland Omio Vollzeit

    Job Title: Search Engine Marketing ManagerAt Omio, we're looking for a highly skilled Search Engine Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for developing and executing a comprehensive SEM strategy to drive qualified traffic and maximize ROI across search engine platforms.Main...


  • Berlin, Berlin, Deutschland Omio Vollzeit

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Search Engine Marketing Manager

vor 2 Monaten


Berlin, Berlin, Deutschland Omio Vollzeit
Job Title: Search Engine Marketing Manager

Omio is seeking a highly skilled Search Engine Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for developing and implementing comprehensive SEM strategies to drive qualified traffic and maximize ROI across search engine platforms.

Main Responsibilities:
  • Develop and implement SEM strategies to drive qualified traffic and maximize ROI.
  • Conduct keyword research and analysis to identify new opportunities and optimize existing campaigns.
  • Manage all aspects of SEM campaigns, including budgeting, bidding, ad copy creation, and performance tracking.
  • Utilize industry tools and analytics platforms to monitor campaign performance and make data-driven decisions.
  • Collaborate with cross-functional teams to align SEM efforts with overall marketing initiatives.
  • Stay updated on industry trends, algorithm changes, and best practices to ensure our SEM strategies remain innovative and effective.
  • Provide regular reporting and analysis of SEM performance, identifying areas for improvement and optimization.
Requirements:
  • Bachelor's degree in Marketing, Advertising, Business, or a related field.
  • Proven track record of driving successful SEM campaigns and achieving measurable results.
  • In-depth knowledge of SEM best practices, search engine algorithms, and keyword research tools.
  • Proficiency with SEM platforms such as Google Ads, Bing Ads, and others.
  • Strong analytical skills and the ability to interpret complex data sets to inform decision-making.
  • Advance web and app tracking infrastructure knowledge.
  • Strong knowledge of Google Ads and Google Analytics.
  • Extensive experience in campaign management and automation.
  • Strong analytical mindset and experience in processing large datasets and presenting insights.
  • Knowledge of programming languages such as Python or SQL is a plus.
  • Google Ads certification or other relevant certifications are preferred.
  • Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
  • Fluency in English; additional languages such as French and German are beneficial.
About Omio:

Omio is a leading travel technology company that is changing the way people travel. We are a diverse team of over 45 nationalities, and we value diversity and welcome all applicants regardless of ethnicity, religion, national origin, sexual orientation, gender, gender identity, age, or disability.

We offer a competitive and attractive compensation package, flexible working arrangements, and a great environment to learn and grow. If you are passionate about digital marketing and want to make a real impact, we encourage you to apply.