Intensive Care Marketing Specialist

vor 3 Wochen

Lübeck, Schleswig-Holstein, Deutschland Dräger Vollzeit
Job Title: Marketing Manager Intensive Care

As a Marketing Manager Intensive Care at Dräger, you will play a key role in identifying international needs and trends in intensive care, evaluating them for our company, and deriving marketing activities from them. You will work closely with Product Managers and Marketing Managers to further develop marketing for the field of Intensive Care from a clinical, marketing, and communications standpoint.

Key Responsibilities:
  • Plan, conceive, and deliver relevant content to attract potential customers, inspire customers in the long term, and increase brand loyalty.
  • Ensure the intercultural and business relevance of marketing activities through active collaboration with regions and countries.
  • Develop and maintain a network of international key opinion leaders in the field of intensive care medicine.
  • Collaborate with cross-functional teams to drive business growth and improve customer engagement.
  • Stay up-to-date with industry trends and developments in intensive care medicine.
Requirements:
  • Bachelor's degree in business administration, engineering, or healthcare with a focus on marketing or a comparable degree.
  • At least several years of professional experience in the medical field, sales, B2B, marketing, or product management.
  • Familiarity with processes and procedures in the intensive care unit, either through working in a hospital or due to hospital-related/medical experience.
  • Excellent communication and interpersonal skills, with the ability to persuade others and build strong relationships.
  • Fluency in spoken and written English, with intercultural skills and a strong ability to adapt to different cultural contexts.
About Dräger:

Dräger is a leading global company that provides innovative solutions for the medical, safety, and industrial markets. With over 16,000 employees worldwide, we are committed to turning technology into ›technology for life‹. Our headquarters in Lübeck, Germany, offers a great place to live, with a high quality of living, short commutes, and many cultural and leisure activities. We are proud to be a part of the Dräger team and look forward to welcoming you to our dynamic and innovative company.

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