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Director of Marketing and Business Development

vor 2 Monaten


Munich, Bayern, Deutschland Sungrow - EMEA Vollzeit
About the Role

We are seeking a seasoned Director of Marketing to join our executive team at Sungrow - EMEA. As a key member of our leadership team, you will be responsible for developing and executing comprehensive marketing strategies to drive business growth and increase brand awareness.

Key Responsibilities
  • Develop and Implement Marketing Strategies: Create and execute marketing plans to achieve business objectives, including market research, competitor analysis, and campaign development.
  • Lead the Marketing Team: Supervise and mentor a team of marketing professionals, providing guidance and feedback to ensure successful project execution.
  • Brand Management: Develop and maintain a strong brand identity, ensuring consistency across all marketing channels and materials.
  • Campaign Execution: Plan and execute marketing campaigns, including promotional events, product launches, and corporate communications.
  • Performance Monitoring: Track and analyze campaign performance, providing regular reports and insights to inform future marketing strategies.
  • Content Creation: Develop and produce high-quality content for various marketing channels, including social media, email, and website.
  • Market Research: Conduct market research to stay up-to-date on industry trends, competitor activity, and market developments.
  • Budget Management: Manage marketing budgets, allocating resources effectively to achieve business objectives.
  • Stakeholder Engagement: Represent the company at external events, build relationships with key stakeholders, and establish strategic partnerships.
About You

We are looking for a highly experienced and skilled Marketing Director who can lead our marketing efforts and drive business growth. You should have a proven track record of success in developing and executing marketing strategies, leading marketing teams, and managing budgets.

Requirements
  • Proven Marketing Experience: A minimum of 5 years of experience in marketing leadership roles, with a strong track record of success.
  • Marketing Strategy Development: Proven ability to develop and execute comprehensive marketing strategies that drive business growth.
  • Team Leadership: Experience in leading and mentoring marketing teams, with a strong focus on collaboration and teamwork.
  • Brand Management: Strong understanding of brand management principles and practices, with experience in developing and maintaining strong brand identities.
  • Campaign Execution: Proven ability to plan and execute successful marketing campaigns, including promotional events, product launches, and corporate communications.
  • Performance Monitoring: Experience in tracking and analyzing campaign performance, with a strong focus on data-driven decision making.
  • Content Creation: Strong writing and content creation skills, with experience in developing high-quality content for various marketing channels.
  • Market Research: Proven ability to conduct market research and stay up-to-date on industry trends, competitor activity, and market developments.
  • Budget Management: Experience in managing marketing budgets, with a strong focus on allocating resources effectively to achieve business objectives.
  • Stakeholder Engagement: Strong communication and interpersonal skills, with experience in representing the company at external events and building relationships with key stakeholders.