Visual Content Strategist
Vor 7 Tagen
Fielmann is a global leader in the optical industry, with a rich history of innovation and customer satisfaction. As a family-owned business, we prioritize our employees' growth and well-being, fostering a collaborative and dynamic work environment.
Job SummaryWe are seeking a highly skilled Senior Designer to join our team. As a key member of our creative department, you will be responsible for developing and implementing visual content strategies that drive business results and enhance our brand reputation.
Key Responsibilities- Develop and execute visual content strategies that align with our brand's global marketing objectives.
- Collaborate with cross-functional teams to create engaging and effective content for various channels and platforms.
- Design and develop high-quality visual assets, including graphics, videos, and interactive experiences.
- Stay up-to-date with industry trends and best practices, applying this knowledge to continuously improve our content and brand presence.
- Work closely with our marketing and analytics teams to optimize content performance and measure ROI.
- Bachelor's degree in a relevant field, such as design, communications, or a related field.
- At least 7 years of experience in the media industry, with a proven track record of creating successful visual content.
- Excellent English and German language skills.
- Strong storytelling abilities and a portfolio that showcases your expertise in digital, social, and TV content creation.
- Excellent reputation and strong global connections in the fashion, creative, and content production industries.
- Proficiency in Adobe Creative Suite and experience with UI, UX, digital, and print design.
- Ability to work collaboratively with a copywriter to develop ideas and engage with creative and social media management.
- Knowledge of HTML code and experience with email development and banner HTML5 with Google Ads.
- Understanding of target audience analysis, development, and data-driven decision-making.
- Strong creative thinking, teamwork, communication, and problem-solving skills.
- A dynamic and supportive work environment that encourages growth and innovation.
- A competitive salary and benefits package, including attractive compensation, 13th salary, and opportunities for professional development.
- A comprehensive benefits program, including employee discounts, stock options, and a range of wellness initiatives.
- A flexible work schedule and remote work options to support work-life balance.
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