Aktuelle Jobs im Zusammenhang mit Digital Tracking Specialist - Berlin, Berlin - Delivery Hero


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Digital Tracking Specialist

vor 2 Monaten


Berlin, Berlin, Deutschland Delivery Hero Vollzeit
Job Description

We are seeking a highly skilled Digital Tracking Specialist to join our central marketing team in Berlin. As a key player in our data-driven marketing team, you will be responsible for owning multiple Delivery Hero brands' website and app tracking & analytics for marketing campaigns.

Key Responsibilities
  • Implement, configure, manage, monitor, and debug Google Analytics GA4 & Adjust accounts.
  • Create and implement tracking plans to capture relevant user behavior data (new events, new parameters) for Google Analytics 4 and Adjust.
  • Perform regular data quality checks to ensure that tracking is working properly.
  • Query GA4 data in Big Query and analyze it via Reporting/Dashboarding tools (e.g. DataStudio/Looker).
  • Coordinate projects across product, marketing, and BI teams, manage stakeholder interests, and provide ongoing feedback.
  • Partner with stakeholders to identify dependencies, bottlenecks, blockers, and ensure the execution of a well-coordinated project plan.
  • Become the main point of contact for any tracking-related questions.
  • Document and share tracking knowledge across various departments.
Requirements
  • Completed studies in engineering, data analytics, business, mathematics, statistics, or a related course.
  • At least 3+, ideally 5 years of professional experience with Google Analytics 4, Adjust (or Appsflyer), Google Tag Manager, Big Query, and cookie consent management.
  • Excellent pattern identification and outlier detection skills, with the ability to generate insights from data.
  • Experience with app tracking and MMPs such as Adjust, Appsflyer, Kochava, etc.
  • Good knowledge of paid advertising and experience with tracking snippets for Google and Meta.
  • Advanced knowledge in definition, roll-out, and implementation of tracking concepts across multiple platforms (web/app).
  • High affinity towards eCommerce.
  • Excellent communication, time management, and organizational skills.
  • Team player with a high level of collaboration and stakeholder management.
  • Business fluent in English.
About Us

At Delivery Hero, we believe diversity and inclusion are key to creating an amazing customer and employee experience. We foster this by hiring talented individuals from diverse backgrounds and promoting a culture of respect and understanding.

We are a leading local delivery platform operating in over 70+ countries worldwide, powered by tech but driven by people. We enable ambitious talent to deliver solutions that create impact within our ecosystem.