Aktuelle Jobs im Zusammenhang mit Brand Development Specialist - Stuttgart, Baden-Württemberg - vialytics


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Brand Development Specialist

vor 3 Monaten


Stuttgart, Baden-Württemberg, Deutschland vialytics Vollzeit

Become a vital part of our mission as the Marketing Manager for Growth & Events at vialytics

Envision yourself contributing to a team dedicated to enhancing urban safety through digital solutions. Our innovative SaaS platform for intelligent street management empowers municipalities with a seamless plug-and-play approach: a smartphone integrated with AI-driven software. As the Marketing Manager | Growth & Events, you will play a pivotal role in advancing this mission through your creativity and strategic insight.

Your responsibilities at vialytics include:

  • Strategic Marketing Development: Formulate and execute impactful marketing strategies to propel our growth and enhance our brand visibility.
  • Campaign Design & Enhancement: Create and refine targeted marketing campaigns to maximize outreach and effectiveness.
  • Social Media Oversight: Oversee our social media platforms, generate captivating content, and engage actively with our audience.
  • Performance Analysis: Regularly assess the effectiveness of our marketing efforts and analyze key metrics to inform data-driven strategies.
  • Event Coordination: Organize and manage innovative events that bring our brand to life and foster lasting connections with our target demographics.
  • Market Insights & Research: Conduct thorough market research and analysis to spot trends and opportunities early, allowing for timely strategy adjustments.

Your qualifications for this role:

  • A minimum of 2-3 years of experience in marketing.
  • A creative mindset with a passion for data-driven marketing initiatives that enhance brand recognition and customer loyalty.
  • Exceptional communication skills, capable of articulating ideas effectively to various stakeholders.
  • A proactive approach with strong analytical abilities to drive the success of our marketing efforts.
  • Proficiency in tools such as Canva, Pardot, Hubspot/Salesforce, and Google Analytics to optimize campaigns and boost performance metrics.
  • Ability to identify trends and enhance engagement rates across social media platforms.
  • Fluency in both German and English.

What we offer at vialytics:

  • Opportunities to maximize your potential in an international Scale Up environment.
  • A culture built on trust and collaboration.
  • Flexible working hours to suit your lifestyle.
  • A training budget of 1,500 EUR for your professional development.
  • Additional days off to recharge and refresh.
  • Participation in regular events to celebrate achievements and network with industry professionals.
  • Access to a Job Bike for environmentally friendly commuting.

As a member of our team, you will have the flexibility to perform your duties primarily remotely.