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Store Presentation Expert

vor 2 Monaten

Ochtrup, Nordrhein-Westfalen, Deutschland adidas Vollzeit

Contribution to Business Goals:


Contribute to achieving and exceeding sales and profit targets in stores by ensuring the efficient and effective implementation of European Visual Merchandising guidelines in assigned stores.


Main Responsibilities:

  • Communication:
  • cascade information from the Market VM Manager to Store Managers and store employees through training and meetings.
  • participate in team meetings and 'huddles' to understand needs and provide feedback to the Regional VM Manager.


Merchandising Display:

  • ensure stores adhere to European standards and guidelines, providing a consistent brand shopping experience for all customers.
  • ensure all store windows are presented to the highest standard, including mannequin outfit and positioning, lighting, cleanliness, fragrance, and pricing.
  • responsibility for setting up clearly defined 'shop-in-shops' to highlight category-specific presentation.
  • ensure correct use and positioning of In-Store Communication Tools.
  • correctly dress mannequins and place props in stores.
  • apply and maintain Brand Retail and VM standards, as well as conduct regular training on this topic for the relevant store team.
  • regular reporting from stores, including monthly input into the VM Compliance Tool, including taking photos and uploading them to the system.
  • weekly update of floor plans in the Space Management Tool and allocation of store fixtures based on product presentation movements.
  • weekly analysis of Space Management results with the Store Manager and development of a joint action plan (e.g. using the 'SCT' tool).
  • planning and implementation of marketing initiatives, campaigns, and activations in coordination with the Marketing Department and Regional VM Manager.
  • input and, after consultation with RVMM & MKT Team, ordering of Instore Communication Tools (ISC) for the respective store.


Equipment Control:

  • return or properly store unused equipment such as store fixtures, mannequins, props, and graphic frames.
  • careful handling of store fixtures to prevent damage.


Knowledge, Skills, and Abilities:

  • good MS-Office skills (Word, Outlook, Excel, PowerPoint)
  • fluent German and English in speech and writing
  • good communication skills


Required Education and Experience/Minimum Qualifications:

  • completed training as a visual merchandiser with two years of experience in the retail industry