Pricing & Analytics Specialist
vor 2 Wochen
About the Role
As a Pricing & Marketing Data Analyst, you will play a crucial role in shaping our pricing strategies and driving data-informed decisions across the organization. You'll leverage your analytical expertise to optimize pricing models, monitor market trends, and contribute to the overall success of INTERSPORT Digital GmbH.
Your Responsibilities
- Develop and implement pricing strategies based on in-depth market research and competitive analysis using Business Intelligence tools.
- Manage the price setting process within our ERP systems, ensuring agility and responsiveness to evolving market conditions.
- Conduct rigorous testing of pricing scenarios across product categories, utilizing analytics tools to identify optimal strategies for revenue growth.
- Collaborate closely with cross-functional teams to create transparent price forecasts, leveraging Google Analytics and ERP data for accurate insights.
- Analyze customer behavior and tracking data using Google Analytics, generating actionable reports and dashboards to inform marketing campaigns and product development.
- Utilize Excel and Google Analytics to create comprehensive reports and dashboards, providing ad-hoc analysis and E-Commerce reporting for stakeholders.
- Continuously improve the accuracy and efficiency of our E-Commerce reporting by leveraging Google Tag Manager.
What We Look For
- Proven experience in E-Commerce analysis, Business Intelligence, or related fields.
- A strong analytical mindset with a relevant university degree and demonstrable analytical skills.
- A proactive and results-oriented approach, combined with exceptional analytical expertise.
- Excellent communication and collaboration skills within a dynamic team environment.
- A passion for continuous learning and professional development.
- Fluency in German; good knowledge of English is advantageous.
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