Influencer Marketing Manager Italy
vor 3 Wochen
We are a globally leading probiotics company, conducting research at the highest scientific level on new therapies targeting the gut microbiome. Our innovative approach has led to the development of evidence-based products, which we market through various channels, including performance marketing in digital channels. We are one of the strongest advertisers in Europe and are now present in over 10 countries worldwide.
Your RoleWe are seeking a highly motivated and experienced Influencer Marketing Manager to join our team in Italy. As a key member of our marketing team, you will be responsible for coordinating and collaborating with influencers/creators, from initial contact and negotiations to KPI tracking and reporting. You will identify suitable influencers/creators, recruit them for our campaigns, and discuss their postings with them. Additionally, you will maintain existing relationships and build a strong network.
Key Responsibilities- Coordinate and collaborate with influencers/creators, from initial contact and negotiations to KPI tracking and reporting.
- Identify suitable influencers/creators, recruit them for our campaigns, and discuss their postings with them.
- Conceptualize, coordinate, and launch our campaigns with a focus on the Italian market.
- Monitor and analyze the campaigns (reach, engagement, ROI) and derive actionable recommendations.
- Observe developments and trends in the areas of social media and influencer/creator marketing.
- You speak Italian at native level. Additionally, you have business-level proficiency in German or English (at least C1 level).
- You have successfully completed a university degree, for instance in a business or scientific field.
- You have at least 2 years of professional experience in marketing for the Italian market – ideally, you also have some initial experience with influencers.
- You enjoy generating actionable recommendations from quantitative analyses and discussing them with top management.
- You are proactive and remain calm even when handling last-minute requests.
- You are a team player known for your organizational talent and project management skills.
We offer a diverse, challenging job with exciting tasks and a wide range of shaping possibilities. You will have the opportunity to work in an innovative environment with short decision-making paths and the freedom to explore new ways. Additionally, you can expect:
- Flat organization and open communication.
- Responsibility and the opportunity to manage your own area.
- Flexible working – our teams work partially from home and on-site.
- Fresh vitamins – you'll be supplied weekly with our fruit basket.
- Company celebrations are a given for us.
- A rooftop terrace with an Alpine panorama.
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