Aktuelle Jobs im Zusammenhang mit Performance Marketing Manager - Berlin, Berlin - Omio


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    {"h1": "Performance Marketing Manager", "h2": "Join our team as a Performance Marketing Manager and help us drive growth and success in the DACH market.", "ul": ["\u2022 Develop and implement data-driven marketing strategies to increase user acquisition, engagement, and revenue.", "\u2022 Monitor and optimize all performance marketing channels, including...


  • Berlin, Berlin, Deutschland Sonoma Internet GmbH Amorelie Vollzeit

    {"h1": "Performance Marketing Manager", "h2": "Join our team as a Performance Marketing Manager and help us drive growth and success in the DACH market.", "ul": ["\u2022 Develop and implement data-driven marketing strategies to increase user acquisition, engagement, and revenue.", "\u2022 Monitor and optimize all performance marketing channels, including...


  • Berlin, Berlin, Deutschland Sonoma Internet GmbH Amorelie Vollzeit

    {"h1": "Performance Marketing Manager", "h2": "Join our team as a Performance Marketing Manager and help us drive growth and success in the DACH market.", "ul": ["\u2022 Develop and implement data-driven marketing strategies to increase user acquisition, engagement, and revenue.", "\u2022 Monitor and optimize all performance marketing channels, including...


  • Berlin, Berlin, Deutschland Sonoma Internet GmbH Amorelie Vollzeit

    {"h1": "Performance Marketing Manager", "h2": "Join our team as a Performance Marketing Manager and help us drive growth and success in the DACH market.", "ul": ["\u2022 Develop and implement data-driven marketing strategies to increase user acquisition, engagement, and revenue.", "\u2022 Monitor and optimize all performance marketing channels, including...


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Performance Marketing Manager

vor 2 Monaten


Berlin, Berlin, Deutschland Omio Vollzeit

About Omio

Omio is a leading travel technology company that is revolutionizing the way people travel. With a team of over 300 people from more than 45 different countries, we are operating at a worldwide level and expanding in new geographies.

We offer a unique platform that allows users to compare and book trains, buses, and flights anywhere in Europe, the US, and Canada with one simple search, on mobile, app, or desktop. Our goal is to make travel planning simple, flexible, and personal.

Job Description

As a Performance Marketing Manager in Omio specializing in SEM, you will be responsible for:

  1. Developing and implementing comprehensive SEM strategies to drive qualified traffic and maximize ROI across search engine platforms.
  2. Conducting keyword research and analysis to identify new opportunities and optimize existing campaigns.
  3. Managing all aspects of SEM campaigns, including budgeting, bidding, ad copy creation, and performance tracking.
  4. Utilizing industry tools and analytics platforms to monitor campaign performance and make data-driven decisions.
  5. Collaborating with cross-functional teams, including content creators, designers, and developers, to align SEM efforts with overall marketing initiatives.
  6. Staying updated on industry trends, algorithm changes, and best practices to ensure our SEM strategies remain innovative and effective.
  7. Providing regular reporting and analysis of SEM performance, identifying areas for improvement and optimization.

Requirements

To be successful in this role, you will need:

  1. A Bachelor's degree in Marketing, Advertising, Business, or a related field.
  2. A proven track record of driving successful SEM campaigns and achieving measurable results.
  3. In-depth knowledge of SEM best practices, search engine algorithms, and keyword research tools.
  4. Proficiency with SEM platforms such as Google Ads, Bing Ads, and others.
  5. Strong analytical skills and the ability to interpret complex data sets to inform decision-making.
  6. Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
  7. Google Ads certification or other relevant certifications preferred.
  8. Advancing web and app tracking infrastructure knowledge.
  9. Strong knowledge of Google Ads, Google Analytics, and solid Excel skills.
  10. Familiarity with major KPIs of the channel and metrics that influence KPIs performance.
  11. Extensive experience in campaign management and automation.
  12. A strong analytical mindset and experience in processing a great amount of datasets and presenting insights.
  13. Knowledge of any programming language such as Python or SQL is considered a strong plus.
  14. Fluency in English; additional languages such as French and German would be beneficial.