Product Marketing Engineer

vor 3 Wochen

Düsseldorf, Nordrhein-Westfalen, Deutschland Renesas Electronics Vollzeit
Job Description

We are seeking a highly motivated and experienced Product Marketing Engineer to join our Automotive Digital Product Marketing Team at Renesas Electronics. As a key member of our team, you will be responsible for driving the growth of our next-generation Automotive MCU products.

Your Role:
  • Support the development and launch of Renesas Automotive Microcontrollers
  • Collect, define, and follow up on global customer requirements
  • Coordinate projects with major automotive customers
  • Work with internal technical marketing and design teams to define and follow up on roadmap development for Renesas microcontroller products
  • Collaborate with internal sales teams to support customer promotion strategy and execution
  • Ensure effective information exchange with Renesas Japan
  • Report performance indicators to upper management
  • Develop and drive market introduction plans worldwide
  • Ensure availability and drive responsible departments for the complete product package (documentation, starter kits, flyer, software) for market introduction, including training of the sales force for assigned products
  • Produce public marketing materials such as whitepapers, press releases, webinars, etc.
Qualifications:
  • Minimum 5-10 years of experience in relevant product marketing in the semiconductor industry
  • Experience in the automotive market, with a good understanding of carmakers and Tier 1 requirements
  • Comprehensive knowledge of embedded microcontrollers and ecosystems
  • Proven track record of product definition and requirement management
  • Good understanding of relevant marketing concepts (Go-To-Market plans) and customer expectations
  • Strong communication skills, team-oriented, and ability to work in a multicultural and agile environment
  • Fluent in English (written and spoken) and German (preferable)
  • Experience with software IT infrastructure and standard PC tools (MS-Office)
  • Ideal experience in: automotive system design, E/E architecture, Artificial Intelligence, customer negotiations, handling of complex technical RfQ's, MCU architecture/networking, functional safety/security, embedded software
About Renesas Electronics

Renesas is one of the top global semiconductor companies in the world. We strive to develop a safer, healthier, greener, and smarter world, and our goal is to make every endpoint intelligent by offering product solutions in the automotive, industrial, infrastructure, and IoT markets. Our robust product portfolio includes world-leading MCUs, SoCs, analog, and power products, plus Winning Combination solutions that curate these complementary products. We are a key supplier to the world's leading manufacturers of electronics you rely on every day; you may not see our products, but they are all around you.

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