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Regional Business Development Manager

vor 2 Monaten


Berlin, Berlin, Deutschland MyCareer+ Vollzeit
Job Description

**About the Role**

We are seeking a highly skilled and experienced professional to join our team as a Regional Business Development Manager for the DACH region. As a key member of our team, you will be responsible for driving business growth and expansion in Germany, Austria, and Switzerland.

Key Responsibilities

  • Influencer Marketing: Develop and execute strategic influencer partnerships and campaigns to drive sales and increase brand awareness in the DACH region.
  • Public Relations: Secure significant media coverage and publications in Germany, Austria, and Switzerland, and maintain relationships with key media contacts and outlets.
  • Social Media: Manage and grow our social media presence in the DACH region, creating engaging content tailored to the local audience to boost brand awareness and engagement.
  • Website Translations: Assist with translating and localizing our website content to ensure cultural relevance and accuracy.
  • Advertising: Work closely with our ads team to develop and translate effective advertising materials for local campaigns, ensuring cultural and contextual appropriateness for the DACH market.
  • Growth Activities: Implement various activities and initiatives to boost sales growth in Germany, Austria, and Switzerland, and continuously explore new opportunities for market expansion and brand visibility.
  • Budget Management: Manage the country-specific budget efficiently, allocating resources strategically to maximize ROI.

Key Performance Indicators (KPIs)

  • Sales Performance: Achieve and surpass sales targets for Germany, Austria, and Switzerland.
  • Return on Marketing Investment: Optimize marketing spend to ensure a high return on investment.
  • Conversion Rate: Improve the conversion rate of our products in the DACH region.
  • Traffic: Increase website and social media traffic from the DACH countries.
  • Influencer Activations: Successfully activate and manage influencer partnerships and campaigns.
  • PR Activations: Secure significant PR activations and media coverage in the region.

Requirements

  • Proven experience in influencer marketing, public relations, and social media management, preferably within the health and wellness industry.
  • Strong understanding of the German, Austrian, and Swiss markets.
  • Excellent communication and interpersonal skills.
  • Fluency in German and English; knowledge of other regional languages is a plus.
  • Ability to work independently and manage multiple projects simultaneously.
  • Budget management experience.
  • Creative thinker with a growth mindset and a results-oriented approach.