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Performance Marketing Paid Social Media Manager

vor 2 Monaten


Munich, Bayern, Deutschland Westwing Group SE Vollzeit
About the Role

We are seeking a highly skilled Performance Marketing Paid Social Media Manager to join our team at Westwing Group SE. As a key member of our marketing department, you will be responsible for developing and executing impactful Paid Social Media strategies to drive business growth and profitability.

Key Responsibilities
  • Collaborate closely with our Paid Social Media agency to develop and execute Paid Social Media campaigns that align with our business objectives.
  • Contribute to the development of our Paid Social Media channel across all countries, with a focus on creating an outstanding customer experience.
  • Lead asset briefing and provide guidance and feedback to ensure seamless alignment of goals and objectives.
  • Conceptualize campaign set-ups and creative testing in alignment with brand standards and promotional schedules.
  • Leverage and analyze data to generate valuable insights and continuously optimize on platform-, country-, campaign-, and creative level.
  • Create and present regular performance reports to highlight successes and challenges and make recommendations for improvement.
  • Propose new ideas and initiatives to drive growth, such as new ad formats and campaign types, technical features, platforms experiments, or targeting approaches.
  • Closely collaborate and foster relationships with a wide range of external and internal stakeholders to support broader business objectives.
Requirements
  • 2+ years of extensive experience in developing and executing impactful Paid Social Media strategies within fast-growing environments.
  • Strong expertise in using Meta Ads, with knowledge of automation tools like Smartly being beneficial.
  • Proficiency in leveraging data and marketing analytics to make informed decisions and optimize campaign performance.
  • Excellent communication and project management skills.
  • Strong interpersonal skills and the ability to collaborate effectively with cross-functional teams.
  • Passionate about performance marketing and the ambition to contribute to pushing our Paid Social Media channel to the next level.
  • Fluency in German and English.
About Us

Westwing Group SE is Europe's #1 in Beautiful Living eCommerce, present in 12 European countries, with a generated EUR 481m GMV in 2023. We offer a unique brand experience with a carefully curated assortment of our Westwing Collection and 3rd party design brands. Our integrated platform combines Shop, Club-Sales, (offline) Stores, the B2B Service (Westwing Business), and our Design Service. We are headquartered in Munich and went public on the Frankfurt Stock Exchange in October 2018.

Why Join Us

We offer a variety of benefits, including an inspiring, international, informal, and non-political environment, flexible working mode, up to 4 weeks temporary work-from-anywhere per year, 30 days of paid vacation per year, and more.