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Product Portfolio Manager

vor 2 Monaten


Weinheim, Baden-Württemberg, Deutschland Freudenberg Vollzeit

About Freudenberg

We are a leading global technology company that provides innovative solutions for a wide range of industries. Our company culture is built on a strong foundation of innovation, customer focus, and teamwork.

Job Summary

We are seeking a highly motivated and experienced Marketing Manager to join our team. As a Marketing Manager, you will be responsible for managing our product portfolio, including commercialization, market growth, and profitability tracking.

Key Responsibilities

  • Develop and implement go-to-market strategies for our products, including trade and shopper marketing elements.
  • Manage and analyze data to understand consumer and shopper insights, competitive trends, and key portfolio benefits.
  • Collaborate with regional and global teams to provide feedback and recommendations.
  • Support the local Head of Marketing in developing and implementing media campaigns, following the communication strategy based on brand objectives.

Qualifications

  • Minimum 3 years of experience in marketing, preferably in the consumer packaged goods industry.
  • Proven track record in digital marketing, media management, and SEO.
  • Strong understanding of KPIs and P&L, and good skills in Microsoft Office suite.
  • Brand management, category management, and project management experience.
  • Strong business communication and presentation skills, fluent in German and English.
  • Ability to work in cross-functional teams and matrix environments, with strong interpersonal relationship management skills.