Market Strategy Specialist

vor 1 Monat

Putzbrunn, Deutschland W. L. Gore & Associates Vollzeit
About the Role: The Medical Products Division is seeking a Strategic Marketer to enhance our Vascular Team for the Central European Market (Germany, Austria, Switzerland). In this capacity, you will be tasked with formulating and implementing product, marketing, educational, and customer engagement strategies to support our Vascular Product Portfolio (Aortic / Peripheral), ensuring effective product lifecycle management and revenue growth in collaboration with key functions in our Sales, Product, and Marketing teams. This position offers the flexibility of remote work from various locations within Germany. Responsibilities: Gain a comprehensive understanding of local market dynamics, competitive landscape, and customer unmet needs to identify regional commercial opportunities and product pipelines. Tailor and execute global and regional marketing initiatives by developing a localized marketing and educational strategy, including local customer engagements (e.g., Congresses & Events) and tactical plans. Cultivate relationships and establish advocacy with Key Opinion Leaders (KOLs) at the regional level. Oversee local marketing investments and develop metrics to evaluate ROI and marketing effectiveness. Assist in contracting and tenders in collaboration with the Provider Sales & Marketing team, ensuring alignment with regional pricing guidelines. Acquire in-depth product knowledge of our Aortic / Peripheral Product Portfolio and provide product and clinical training to customers, business partners, and Gore Associates. Support local product lifecycle management. Drive product go-to-market strategies and launch execution in alignment with regional launch strategies, considering local regulatory requirements and pricing.

Required Qualifications:

Bachelor's degree; a Master's degree is preferred, along with a proven track record of at least 3 years in a Product Manager role. A solid understanding of the implantable medical device market is essential, with knowledge of the vascular market being preferred. Proven ability to effectively network with clinical customers, particularly key opinion leaders. Demonstrated capability to prioritize, plan, and influence across functions. Ability to read and interpret scientific and clinical publications and data. Strong communication, organizational, and interpersonal skills; a team player. Proficient in both German and English. Willingness to travel overnight (up to 50%). High ethical standards and commitment to compliance.

Desired Qualifications:

Sales experience is advantageous. Familiarity with the Vascular market and products. Existing relationships with KOLs.

Remote Working Arrangements: Remote work is permitted for Associates, subject to prior approval and compliance with Gore's remote working policies.

What We Offer: Our success is rooted in the capabilities and creativity of our Associates. We are proud to provide a comprehensive and competitive total rewards program that supports your daily needs and helps you build your future.

We offer benefits that promote choice, flexibility, and overall well-being. In alignment with our belief that every Associate should share in the collective success of the enterprise, we provide a distinctive Associate Stock Ownership Plan in each country, along with potential opportunities for profit-sharing.

We value the strength of a diverse and inclusive workplace. By embracing diverse perspectives, ideas, and experiences, we uncover new possibilities and make a greater impact in the world. We are proud of our Associates for building on our rich history of innovation and supporting an inclusive work environment where we treat each other and our external partners with fairness, dignity, and respect.

Gore is an equal opportunity employer. We welcome all applications irrespective of race, color, religion, sex, gender, national origin, ancestry, age, disability status, genetic information, pregnancy status, medical condition, marital status, sexual orientation, veteran status, gender identity and expression, and any other characteristic protected by applicable laws and regulations.

Our Talent Acquisition Team is available for any inquiries.

#LI-ASC

Additional Information Travel%: 50% Shift: Day Job Schedule: Full-time

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