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Communications Marketing Expert

vor 2 Monaten


Heidelberg, Baden-Württemberg, Deutschland Humanetics Europe GmbH Vollzeit

About Humanetics: As a leader in enhancing road safety, Humanetics prioritizes human-centric product development and stands as the foremost manufacturer of crash test dummies. Our Digital division specializes in innovative digital twins, human body models, and advanced simulation software.

Position Overview: We are currently seeking a full-time Marketing Specialist (m/f/d) to join our dynamic team in Heidelberg. This permanent role involves a variety of responsibilities aimed at amplifying our marketing initiatives and fostering business growth.

Key Responsibilities:
  • Collaborative Strategy: Work closely with sales leadership to identify business objectives, initiate marketing campaigns, and enhance demand through lead generation efforts.
  • Creative Asset Development: Design, implement, and oversee the creation of engaging visual marketing materials, including print media, videos, website content, and digital advertising tailored for targeted CRM campaigns.
  • Content Creation: Craft, edit, and refine copy for sales literature, advertisements, industry publications, and targeted communications such as newsletters.
  • Event Management: Organize and coordinate logistics for trade shows and events to engage clients and foster relationships, integrating insights from webinars and events into broader marketing strategies.
  • Brand Development: Enhance brand visibility by meticulously preparing for corporate events and maintaining essential internal tools, including inventory tracking and the corporate event calendar.
Your Qualifications:

We are looking for a motivated and results-oriented marketing professional who combines creativity with technical expertise to propel our marketing efforts:

  • Minimum of 3 years of marketing experience in a technical B2B environment.
  • Proficient writing and creative skills, including video editing and visual content creation (familiarity with Adobe software is preferred).
  • Strong organizational skills for event planning.
  • Experience with B2B social media platforms (LinkedIn, X, YouTube).
  • Able to meet tight deadlines, prioritize tasks, and adhere to established processes.
  • Understanding of digital marketing principles.
  • Knowledge of GDPR/PECR compliance in marketing.
  • Exceptional verbal and written communication abilities.
  • Self-motivated with a proactive approach and sense of ownership.
  • Positive attitude and a collaborative team spirit.
  • Creative problem-solving skills.
  • Fluency in English is essential.
What We Offer:
  • Company Culture: We value open and transparent communication, providing opportunities for personal development and the autonomy to influence internal processes.
  • Working Conditions: Enjoy flexible working hours, the option for remote work, and 30 vacation days annually to support your work-life balance.
  • Workplace Enjoyment: We believe that having fun at work is essential, complemented by regular employee events.
  • Additional Benefits: Access to JobRad, Pluxee benefit card, company pension plan, tailored training opportunities, and modern ergonomic workstations.

We look forward to the possibility of welcoming you to our team.