Communications Specialist

vor 3 Wochen

Heidelberg, Baden-Württemberg, Deutschland SAS Vollzeit

About the Role

The Marketing team at SAS is seeking a skilled Communications Specialist to enhance awareness, shape perception, and expand our presence in Germany. As an Associate Communications Specialist, you will develop and execute the Communications/PR plan in close collaboration with management.

You will be responsible for creating innovative communication formats to engage diverse target groups and stakeholders, combining various tools with curiosity and a passion for integrated communication. While focusing on the German market, you will contribute to the global marketing and communications organization.

Key Responsibilities:

  • Generating, adapting, coordinating, and publishing social media content for our corporate social media channels in local language, including analyzing and measuring success.
  • Supporting journalists and influencers, handling media inquiries and press interviews with executives and experts, preparing media interviews, coordinating appointments, preparing content, and briefings.
  • Developing customer references in text, image, video, and sound in consultation with our sales teams.
  • Taking care of the local OneVoice rollout for a consistent messaging, supporting the rollout of our Global Brand Campaign and Corporate Identity Program in local markets, and developing local messages, translations, and transcreation of videos, website texts, and OneVoice.
  • Supporting internal communication, strengthening global messaging, and advising local execs on their communication with media.
  • Collaborating with experts and marketing to develop customized messaging for the German market that covers current technology topics such as Data & AI, Analytics, and Risk Management.
  • Managing accurate budgets and project costs together with the communications manager.

Requirements:

  • 1-2 years of communications experience in a tech-oriented company and/or a PR agency preferred.
  • Bachelor's Degree in English, Journalism, Business, Advertising, Marketing, Communications, or related field. Course work in feature and/or news writing, advertising, copywriting, or related field preferred.
  • Strong communication skills – both written and verbal.
  • Strong interpersonal skills to build relationships with internal and external stakeholders.
  • Leadership abilities, taking initiative, and going above and beyond the call of duty.
  • Interest in the future of Data & AI and embracing technology (tools and topics).
  • Fluent in German/English.

About SAS:

SAS is a diverse and inclusive company that values its people. We believe our people make the difference, and our diverse workforce brings together unique talents and inspires teams to create amazing software that reflects the diversity of our users and customers. Our commitment to diversity is a priority to our leadership, all the way up to the top; and it's essential to who we are. To put it plainly: you are welcome here.

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