Aktuelle Jobs im Zusammenhang mit Brand Performance Manager - Wolfenbüttel, Niedersachsen - Mast-Jägermeister SE
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Brand Performance Manager
vor 3 Monaten
Mast-Jägermeister SE is a distinguished producer of premium spirits, recognized for its globally acclaimed herbal liqueur crafted from a proprietary blend of 56 unique herbs, flowers, and roots. The organization merges time-honored traditions with cutting-edge marketing techniques, supported by a dedicated workforce of approximately 1000 individuals.
Become a part of the Global Brand Performance & Analytics team:
- Spearhead the advancement of the Global Jägermeister Brand Performance Program (BPP) to ensure alignment with overarching brand objectives.
- Create comprehensive Reports & Presentations to guide Global Brand Marketing and Local Markets.
- Incorporate novel data sources to enhance insights into brand performance metrics.
- Oversee the formulation and monitoring of Brand / Activity Key Performance Indicators (KPIs).
- Cultivate internal expertise for assessing Brand Equity and Performance.
- Investigate the establishment of a Marketing Investment Effectiveness framework.
Required Qualifications:
- A Bachelor's degree in Marketing, Brand Management, or a related discipline.
- Proven experience in Market Research and Brand Performance Analytics, ideally within the Consumer-Packaged Goods sector.
- Excellent communication and presentation abilities.
- A proactive interest in understanding consumers, brands, and market dynamics.
- Flexible Work Arrangement (50/50).
- Generous vacation policy, holiday bonuses, and additional perks.
- Commitment to environmental sustainability, including options for electric vehicle charging.
- Opportunities for both personal and professional growth.
- Engagement in community-focused events and initiatives.
If you are eager to play a pivotal role in the success of Jägermeister, we encourage you to consider this opportunity, even if you do not meet every qualification.