Senior Brand Copywriter with German

Vor 7 Tagen

Berlin, Deutschland AVEA Vollzeit

**About the Role**:
**Key Responsibilities**:

- **Luxury & eCommerce Copy Creation**: Craft persuasive, engaging, and refined copy for product pages, digital ads, product descriptions, landing pages, and customer touchpoints that speak to high-end consumers.
- **Campaign Ideation & Development**: Collaborate with cross-functional teams, including marketing, design, and product, to conceptualize and execute campaigns that elevate the brand and drive conversions.
- **Localization & Cultural Adaptation**: Tailor messaging to resonate with diverse audiences, ensuring cultural relevance, sensitivity, and brand alignment in all markets served.
- **SEO Best Practices**: Optimize copy for search engines without sacrificing brand voice, ensuring a perfect balance between discoverability and premium appeal.
- **Editing & Proofreading**: Ensure all content is polished, error-free, and consistent with brand guidelines, maintaining a high standard for both German and English content.
- **Agile Execution**: Work with speed and efficiency to meet tight deadlines, supporting multiple projects typical of early-stage startups and dynamic agency environments.
- **Trend & Market Analysis**: Stay informed about industry trends, luxury market shifts, and competitive positioning to drive innovative copy strategies.

**Requirements**:

- **Language Proficiency**: Native or near-native fluency in German and English; proficiency in French is an added advantage.
- **Experience**: Minimum of 5-7 years of experience in brand copywriting, with a portfolio highlighting luxury brand work, agency engagements, and premium eCommerce projects.
- **Startup & Agency Background**: Proven experience working in fast-paced, early-stage startups and/or dynamic agency settings, with a demonstrated ability to adapt quickly and juggle multiple priorities.
- **Luxury Brand Expertise**: Deep understanding of luxury market dynamics, consumer expectations, and the art of high-end storytelling.
- **Exceptional Writing & Localization Skills**: Ability to craft culturally tailored, impactful, and persuasive copy in multiple languages.
- **SEO Knowledge**: Solid understanding of SEO and how it applies to eCommerce and brand content.
- **Collaboration Skills**: Proven experience working in multidisciplinary teams, contributing to creative and strategic projects collaboratively.
- **Flexibility & Adaptability**: Comfort working in evolving environments, meeting quick turnarounds, and adapting to new challenges inherent to startup and agency landscapes.

**Preferred Skills**:

- Experience with UX writing and creating microcopy for user interfaces.
- Familiarity with A/B testing copy for user engagement optimization.
- Knowledge of eCommerce platforms (e.g., Shopify, Magento) and marketing tools.

**What We Offer**:

- Competitive freelance rates, based on project scope or hourly work.
- The flexibility to work remotely, on a schedule that fits your lifestyle.
- The chance to work with a passionate, innovative team in a rapidly evolving startup environment.

**To Apply**:
Please submit your resume, a cover letter detailing your relevant experience, and a portfolio that showcases your work with luxury brands, eCommerce projects, and any agency-driven initiatives. Highlight examples demonstrating bilingual or localized copy expertise.

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